Slashdot Mirror


Google and Apple Weaseling Out of "Do Not Track"

An anonymous reader writes "Per an op-ed in today's New York Times, Google, Apple, and others would be effectively exempt from "Do not track": "[T]he rules would allow the largest Internet giants to continue scooping up data about users on their own sites and on other sites that include their plug-ins, such as Facebook's 'Like' button or an embedded YouTube video. This giant loophole would make 'Do Not Track' meaningless."

27 of 145 comments (clear)

  1. Weasle by Cowclops · · Score: 5, Insightful

    Weaseling out of things is what separates us from the animals! Except the weasel...

  2. There's no such thing as a free lunch by twitnutttt · · Score: 5, Insightful

    "A study commissioned by the Interactive Advertising Bureau with researchers from Harvard Business School underscores the point: at least half of the Internet’s economic value is based on the collection of individual user data, and nearly all commercial content on the Internet relies on advertising to some extent. Digital advertising grew to a $42.8 billion business last year, a sum that already exceeds spending on broadcast television advertising."

    One way or another, you pay for your free Internet services.

    1. Re:There's no such thing as a free lunch by fustakrakich · · Score: 2

      You pay for access. Content not included.

      --
      “He’s not deformed, he’s just drunk!”
    2. Re:There's no such thing as a free lunch by hairyfeet · · Score: 2

      Considering more than 80% of the "content" seems to be on the intellectual level of "How many inches has Kim Kardashian's ass grown today?" ask me how many fucks I would give if all this "content" were to dry up and blow away along with the malware ridden shitstains they call ads which I have to clean up after when they trash my beautiful creations....answer? ZERO, absolute zero fucks would I give.

      The simple fact is you get rid of ads and POOF! Malware be gone, in fact I can't even remember the last malware infection I cleaned that didn't come from somebody that didn't know about adblocking. And wadda ya know I block the ads and tada! They only need to come for me for upgrades....ahhh, you smell that? That is the smell of smugness as I do my little part to help slowly strangle the rotten to the core industry known as Internet advertising. It smells like happiness and cookies!

      --
      ACs don't waste your time replying, your posts are never seen by me.
  3. I automatically disbelieved this post by Pope+Hagbard · · Score: 3, Insightful

    Firstly because of the hysterical tone, secondly because it's an op-ed, and thirdly because it's on Slashdot.

    Can someone who knows what's going on analyze this and give a reasonable non-hysterical interpretation? I don't necessarily /trust/ the companies mentioned, but again the submission stinks.

    1. Re:I automatically disbelieved this post by Anonymous Coward · · Score: 4, Interesting

      For one thing, "Do Not Track" has never meant the same thing to the Big Data companies as it has to the layman. In practice Do Not Track really means "do not remind me you are tracking me by showing me obvious clues like ads for shit I already bought last week." But they still track people and build up profiles that they sell/rent to other companies who use it more subtley like estimating your income, race, age, politics, family relations, arrest records, etc and that all goes into thinks like background/credit reports etc. Plus they also wait for the second you accidentally do give them permission and then all those years worth of tracking data in a "ghost profile" gets officially attached to your profile and they start showing you ads for shit you already own.

    2. Re:I automatically disbelieved this post by PopeRatzo · · Score: 3, Funny

      Of course, I have my own opinions but I won't share them because they reflect my own biases.

      That may be the single stupidest sentence in the history of stupid sentences on the Internet.

      You won't share what you think because it's what you think. Everything you see and think and say and do reflects your own biases. If you decide not to share a single bit of data that is floating around in your head if it happens to reflect your biases, that means you will spend the rest of your life mute, which come to think of it might be best for everyone.

      I've just re-read your entire comment and it doesn't seem to say anything at all about anything. Are you a Markov bot? If so, your maker forgot to put in the AI.

      --
      You are welcome on my lawn.
    3. Re:I automatically disbelieved this post by Zontar+The+Mindless · · Score: 2

      Hi! Is there a reason why you posted this twice?

      --
      Il n'y a pas de Planet B.
  4. Re:Not new by Anonymous Coward · · Score: 4, Insightful

    This matters because if two of the biggest tracking companies have openly decided that they will not listen to users who ask not to be tracked, then there is no longer any wiggle-room left where they can claim any moral arguments in this war, even to the layperson. They have effectively just doubled-down and escalated the arms race between them and ad blockers/anonymizing services by not even making a token empty promise to honor their user's desires.

  5. Of Course by Anonymous Coward · · Score: 4, Interesting

    I don't mean to sound glib but, of course they are!

    Both company's entire business models are 100% predicated on tracking people. Facebook has a $200B market valuation based on nothing but tracking the ever-living-shit out of as many people as they possibly can. Two hundred billion fucking dollars! There is simply no way these companies will ever agree to not track anyone when there is that kind of money on the line. For that kind of money they will murder people before they give up tracking. That is "invade a foreign country" levels of money on the line. All those people who thought GM conspired to kill the electric car 20 years ago, this is easily 10x more than that.

    1. Re:Of Course by Bogtha · · Score: 4, Insightful

      Both company's entire business models are 100% predicated on tracking people.

      What are you talking about? Apple's business model revolves around selling people hardware. They've just launched a digital payment scheme with privacy being a major differentiator. If you think that Apple's business model is "100% predicated on tracking people", you don't know the first thing about their business model.

      There is simply no way these companies will ever agree to not track anyone when there is that kind of money on the line.

      Apple are positioning themselves to use privacy as a selling point. Their business model is entirely different to Google's and they can make more money by going in the opposite direction.

      --
      Bogtha Bogtha Bogtha
    2. Re:Of Course by Bogtha · · Score: 2

      I'm talking about Facebook and Google, two of the companies explicitly listed in the article. You did RTFA right? Or are you one of those tards who manufactures the least charitable interpretation of what someone says and goes to town on them with a straw man?

      The title of this submission: Google and Apple. The summary: Google and Apple. The article: Adobe, Apple, Facebook, Google and Yahoo. You said "both companies". Only two companies were singled out, Google and Apple. So yeah, to a reasonable person, it looks very much like you started off talking about Google and Apple, then expanded your point by talking about Facebook, and then to the other companies. Don't call me a "tard" because you fucked up what you were saying and I interpreted it in the most reasonable manner.

      They are like google

      The two companies have entirely different business models. Analytics is central to Google's business model. It's barely a blip on Apple's radar, and is insignificant compared with the way they use it as a differentiator.

      Sure, Apple has business lines that generate income from hardware sales

      That's so understated it's downright misrepresentative. They make billions of dollars a quarter from hardware sales. Even the amount of money they could theoretically make from analytics would be a drop in the bucket compared with that, let alone any earnings they might actually have. The potential chilling effect on their real business is far more relevant than any theoretical profits there. And you mention it like "oh yeah, they make money from hardware too"? Come on.

      --
      Bogtha Bogtha Bogtha
  6. TOR by kolbe · · Score: 2

    After Edward Snowden and others came out showing that neither Apple nor Google give 2 shits about their customer's privacy, I've switched to using TOR. Not only that, I limit what my Android phone can see on my PC by ONLY allowing it to connect to a VM running from VirtualBox and of course using a custom Android build.

    It's time people give these fuckers the middle finger... They make enough off of us already.

    1. Re: TOR by mintless · · Score: 2

      TOR is only as private as the entering and exit TOR server your session uses. If either is compromised, or say owned and operated by one of these companies, your data is no longer private.

  7. Re:No problem. by bmimatt · · Score: 3, Informative

    You are obviously clueless. The issue is cross-domain tracking, as in where someone uses one of the FB, Goog, or other 'widgets' or advertising integrations on their own site. Could be something as 'unrelated' as using Goog Analytics. You visit site X, the analytics code collects information about your visit and stores it on Goog servers. Then you visit site Y and code used to embed youtube video does the same. Rinse, Repeat.

  8. Re:No problem. by Frosty+Piss · · Score: 4, Insightful

    You are obviously clueless. The issue is cross-domain tracking, as in where someone uses one of the FB, Goog, or other 'widgets' or advertising integrations on their own site...

    Don't go to sites that use FB widgets. Use Ghostery or a number of other tools. If you are being tracked, it's because you *allow* it.

    --
    If you want news from today, you have to come back tomorrow.
  9. Re:No problem. by Pope+Hagbard · · Score: 4, Informative

    I'm a big fan of Privacy Badger, mainly because it can automatically block trackers based on behavior rather than having to rely on someone's premade block list.

    https://www.eff.org/privacybad...

    The same folks provide HTTPS Everywhere, another must-have.

    https://www.eff.org/HTTPS-EVER...

  10. Do not do anything ... by BarbaraHudson · · Score: 5, Insightful

    "Do not do anything that you don't want to see on the front page of the New York Times", has included "or Google searches" for quite some time.

    Assume there are no secrets on the Internet; any other expectation is unrealistically optimistic.

    --
    "Transparent" is a shit show that trades on every stereotype going. A man in drag is NOT a transsexual.
  11. Do Not Track never meant anything by beakerMeep · · Score: 5, Insightful

    "Do Not Track" never meant anything at all. It's the equivalent of a "Please be nice to me" button.

    We need technical solutions to make fingerprinting harder/impossible. Especially the canvas/font techniques.

    --
    meep
    1. Re:Do Not Track never meant anything by CODiNE · · Score: 4, Insightful

      It's the tracking quivalent of the "evil bit" in TCP.

      --
      Cwm, fjord-bank glyphs vext quiz
  12. Re:No problem. by WinstonWolfIT · · Score: 2

    Ghostery turns that shit off. With rare exceptions, the only add-on I allow to remain is new relic, since that helps my counterparts actually improve the service.

  13. Re:They are not "weaseling" out of anything... by Bob_Who · · Score: 2

    But the word WEASEL is just so RIGHT that the rest doesn't really matter. Weasel, weasel, weasel. They are a bunch of weasels and the whole world knows it.

  14. DNT is useless by design by janoc · · Score: 4, Informative

    Did anyone actually believe that the do-not-track flag was effective? There is pretty much no way it can be enforced and the companies can do whatever they want in most cases. E.g. Facebook does not honor it outright, most advertising networks ignore it as well. It was only a silly boondoggle to quickly placate the regulator/lawmakers by showing that the self-regulation in the advertising industry actually "works" and thus no heavy-handed regulation is necessary. That flag is completely useless otherwise.

    If you want some semblance of privacy from the pervasive tracking, you must use a solution that is completely under your control - i.e. ad blockers, NoScript, Ghostery, block Flash, etc. and not something that relies on the good will of the advertiser that they will obey some silly flag.

  15. Do We Want Privacy? by ohnocitizen · · Score: 2

    Because if we do, we need to help more people use technical solutions (like the excellent ghostery) and work to put regulations on an industry that will do everything it can to weasel out of them. What we do not need is to blame users for not knowing enough to install tech solutions, say "this surprises no one", or "companies can do whatever they want" or "everything on the internet is public" or "if you are being tracked it is because you choose to be". Here's a thought - if you let companies get away with whatever they want it is because you are choosing not to be part of the solution. So change that. We can work to subvert tracking online and campaign against tracking (and for regulation) at the same time. Unless we don't really want privacy. But I hope that is not the case.

  16. Why is Apple in this headline? by Anonymous Coward · · Score: 3, Insightful

    Is there any excuse beyond "Apple is better link bait than Facebook"?

  17. Re:No problem. by Tom · · Score: 4, Insightful

    If you are being tracked, it's because you *allow* it.

    Wrong.

    It is because you don't prevent it. At least legally, that is a very big difference. If I allow you to hit me in the face, e.g. by participating in a boxing match, then I can't later sue you for bodily harm. If you do it without my permission and I just fail to prevent it, then all the guilt falls on you anyway and I can sue you, plus you have committed a crime. That's quite a big difference there between those two words.

    --
    Assorted stuff I do sometimes: Lemuria.org
  18. Re:SIMPLE SOLUTION by DarwinSurvivor · · Score: 2

    If you think cookies are the only, or even primary, method of cross-site tracking these days, you have some serious catching up to do. Install the RequestPolicy extension for Firefox and take a look at how many companies are getting their shit loaded on a HUGE percentage of unrelated websites. Javascript, flash objects, images, chat systems, like buttons, the list goes on.