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Seoul City To Introduce Uber Rival Premium Taxi Service

Posted by samzenpus on from the different-ride dept.

An anonymous reader writes Seoul city has today announced that it will be launching a luxury taxi service this summer to rival the global cab-hailing app Uber, adding to the obstacles that the U.S.-based firm is currently facing in the Asian market. The government's move comes after the country's transport department rejected a proposal from Uber last week for a new driver registration, and enforced its stance against Uber operating in the area. The new premium service will be introduced in Seoul city in August with 100 luxury and mid-sized saloon cars. "We will provide a premium tax service which excels that of Uber..." the Seoul government said in a statement. It stated that a taxi association would be partners of the scheme to help establish the service, but added no detail regarding which company they would be working with.

1 of 50 comments (clear)

  1. Headlines are hard by Anonymous Coward · · Score: 2, Interesting

    "Seoul City To Introduce Uber Rival Premium Taxi Service"
    This, this makes no sense. Is Seoul introducing a rival to Uber called "Premium Taxi Service" (Koreanglish)? Is Seoul introducing an uber rival to premium taxi services? As Seoul introducing a Premium Uber Rival called "Taxi Service"? There are tens of ways I could go with trying to parse this.

    Clearly the problem is that someone, either an editor or the submitter, wanted to steal Reuters' sensible headline (Seoul city to launch premium taxi service to take on Uber), and took the high school plagiarism-avoidance tactic of jumbling up the words and using a couple similes so it's "original".

    Some suggestions for headlines that actually make sense, while reusing, rearranging, or recycling (the 3 Rs) most of the words in the current title. Replace "Seoul" with "Seoul City" or "Seoul Special City" or "the city of Seoul" at your leisure if you want to be less ambiguous:

    Seoul introduces premium taxi service to rival Uber
    Seoul to introduce new Uber rival
    Seoul introducing premium taxi service to rival Uber
    Seoul's premium taxi service to rival Uber
    Seoul to introduce premium taxi service to rival Uber
    Uber rival to be introduced by Seoul