Company Promises Positive Yelp Reviews For a Price; Yelp Sues
jfruh writes Many restaurants and other small businesses live and die by Yelp reviews. Revleap operates a paid service that it says can "create a large constant flow of positive reviews that stay on top of your [Yelp] profile, and remove fake reviews." But Yelp is suing Revleap for what it says are practices that are fraudulent and in violation of Yelp's terms of service; among other things, Revleap promises users gift cards in exchange for good reviews.
You can make a legitimately negative review of a place and watch your review get buried, because the sort isn't chronological. I really don't care if the restaurant had 5 stars three years ago. I *do* care if they all the sudden have a slew of negative ratings for people getting sick, etc.
The exact same arguments Yelp makes in effectively extorting businesses by deleting positive reviews unless they pay up are the same ones that RevLeap is trying to counterbalance and the same ones that SEO companies use to boost their Google rankings. I see neither a moral nor a legal argument that could favor Yelp in this case given their prior behavior, and I hope they pay RevLeap's costs in the end when they lose.
Things posted to the internet aren't always true...
Since you posted this on internet, maybe it's not true, which would mean that it's true, which would mean that it's not! *tilt*
lucm, indeed.
Because it's fraudulent and damages Yelp's business by making the accuracy of reviews much lower. Revleap acts in a knowingly deceitful manner for financial gain at the cost of Yelp's reputation (which is deservedly pretty bad already).
The road to tyranny has always been paved with claims of necessity.
Responant superior.. or however it is spelled.
Basically, it means leg the master answer. If an employee or someone at your direction, violates or commits a tortious act, you can be just as responsible.