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Pandora Pays Artists $0.001 Per Stream, Thinks This Is "Very Fair"
journovampire writes with this story about how much artists make on Spotify. "Pandora founder Tim Westergren has claimed that the company is paying out 'very fair' sums to artists, despite its per-stream royalty weighing in at just one sixth of Spotify's. The digital personalized radio platform has previously gone on-record as saying that it pays music rights-holders approximately $0.0014 for each play of their tracks: Westergren blogged in 2013 that Pandora pays ‘around $1,370 for a million spins’. That’s around 80% smaller than Spotify’s per-stream payout, which officially stands somewhere between $0.006 and $0.0084."
How much does a radio station with, say, a million listeners pay when they broadcast a song? Pandora seems to sit somewhere between radio and Spotify as a service and so I would expect the royalty rate to be somewhat more than radio and less than Spotify.
Then why are they in this business? If musicians can't find another way to make money, they need to find a job that will get them some.
For many musicians, they tend to get into this as if it was the lottery. That is, they go in there expecting that they can write some songs and make an actual living off of it, with no actual evidence that they can. Some of them make it huge, but most don't.
So why are they making music? Because they want to. And why am I paying them to do what they want to do? No one pays me to play video games, even if I have a phenomenal kill ratio and a winning record.
I don't owe musicians anything. If they have a product that I need to get from them, or I want to pay them for, then fine. If I don't think their stuff is worth more than some fraction of $10 a month, then that's their problem. If musicians can't live off of that, then they need new management or a new career. That's exactly what I'd need to do if what I did brought in no money.