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Marissa Mayer On Turning Around Yahoo

An anonymous reader writes For the 20th anniversary of Yahoo, Marissa Mayer discusses how she's trying to reinvent the company. In a wide-ranging interview, Mayer shares her vision for fixing the company's past mistakes, including a major investment in mobile and a new ad platform. Yet she's been dogged by critics who see her as an imperious micromanager, who criticize her $1.1 billion purchase of Tumblr, and who fault her for moving too slowly. The company's executives explain that the business could only return to health after she first halted Yahoo's brain drain and went big on mobile. As one Yahoo employee summarized Mayer's thinking: "First people, then apps."

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  1. Re:Brain drain-Meyer will win, no matter what by ebusinessmedia1 · · Score: 5, Interesting

    At some point, Yahoo will be parted out, sold, or rolled up. Any one of these options will lead to a nice payday for Meyer and Yahoo's biggest investors. That's what this is all about. The same thing happened at hp, and is happening now, at IBM. This is an old story in Silicon Valley - company comes out of the chute like gangbusters; low barriers to entry eventually lead to competition; the company falters; someone is brought in to "save" the company (and paid a LOT of money); the company is parted out or limps along for 10+ years while a succession of "in-people" make a pile of $$$ in options, perks, etc. etc.