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Fight Over Arduino Name Pits Originators Against Contract Manufacturer

Posted by timothy on from the in-a-name-is-money dept.

szczys writes "Arduino is a household name in hobby electronics. But now there are two companies calling themselves Arduino and as you've probably guessed this is going to play out in the courts. How can this be? One company started the Arduino movement and used the other company, a contract manufacturer, to actually make the hardware. This went on for a few years before the trademark was actually granted. Elliot Williams did some digging to help figure out how this all might shake out."

1 of 33 comments (clear)

  1. Legalities aside by Dracos · · Score: 4, Interesting

    It's pretty clear from anyone in the community that Arduino(TM) should belong to Arduino LLC. Massimo Banzi is the one person most associated with the name, arduino.cc is where everyone gets the IDE from and where the brand guidelines are, and a simple whois lookup shows it was created 26 October 2005.

    But this is going to get very dirty and will drag out for a while.