Ask GM's Exec. Chief Engineer For Electric Vehicles Pam Fletcher a Question

Pam Fletcher was propulsion system chief engineer on the first Chevrolet Volt plug-in hybrid and is now executive chief engineer for electrified vehicles at GM. A racing enthusiast, Pam developed racing engines for GM , McLaren, and NASCAR's Dale Earnhardt Sr.. Her current role has her running a multi-national department overseeing electrified vehicles company-wide. Fletcher has agreed to take a moment out of her busy day to answer any questions you might have. As usual, ask as many as you'd like, but please, one per post.

Comments

Re:The General Motors EV1

[taiwanjohn]

Exactly. As Elon has noted many times, when you have to forcefully recall your product from unwilling customers who then go on to hold a candle-light vigil for the destruction of their cars, the "market" is not a barrier to your product... you're doing all this because you want to kill it, pure and simple.

Perhaps the market was small and upscale, but it existed, and it was strong. GM could have pursued development in this space, but it vehemently decided not to. Tesla just picked up that residual demand and built on it.