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Apple Extends Its Trade-In Program

Posted by samzenpus on from the how-much-will-you-give-me-for-it? dept.

Mark Wilson writes "Earlier in the month it was reveal that Apple was about to start offering gift cards as part of a trade-in program for people buying new a new iPhone. The updated program has now gone live so you can take your old Apple device, or non-Apple smartphone to an Apple store, or mail it in to receive credit. The credit can be used in store or online against the purchase of a new Apple device, and this program expansion is the latest move from Apple to try to tempt users away from other platforms. You can check online to see how much you can expect to receive for your existing phone and decide whether it's worth your while. Hint: it might not be.

1 of 55 comments (clear)

  1. Complete fail by rodrigoandrade · · Score: 5, Insightful

    I don't see this being an advantage for ANYONE:

    1. iPhone owners with an older model will get so little credit towards a new phone that they'll think twice before upgrading.

    2. Apple fanboys will buy the newest iPhone, trade-in or no trade-in.

    3. Android users with fancy devices (Note 4, S6) are fanboys and it'll be a cold day in hell before they switch to Apple.

    4. People with regular mid-end Android devices -- see #1 above.

    5. Blackberry users generally have company-issued phones, so they're not going to trade them.

    6. Windows Phone users are drinking the MS Kool Aid (tm) and anxiously waiting for Windows 10 and the secomd coming of Jesus.

    7. The trade-in program isn't available in developing countries yet, where Windows Phones are sold as budget devices (low end models only, of course).

    8. So, who's left? Maybe all 3 people who bought a Firefox OS phone?