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Why Apple Ditched Its Plan To Build a Television
Apple has been rumored to be developing their own line of HDTVs for years, but a new report from the Wall Street Journal (paywalled) says while those plans did exist, they've been abandoned. Apple began pondering the idea of jumping into the television market roughly a decade ago, as iTunes started hosting video content. The AppleTV made a foray into living rooms in 2007, and other devices reached the prototype stage. The company continued to do research and work on their ideas, but eventually gave up more than a year ago.
Apple had searched for breakthrough features to justify building an Apple-branded television set, those people said. In addition to an ultra-high-definition display, Apple considered adding sensor-equipped cameras so viewers could make video calls through the set, they said. Ultimately, though, Apple executives didn't consider any of those features compelling enough to enter the highly competitive television market, led by Samsung Electronics Co. Apple typically likes to enter a new product area with innovative technology and easier-to-use software.
And either way, Wired would have called it the greatest and most revolutionary product ever made.
SJW's don't eliminate discrimination. They just expropriate it for themselves.
Because they couldn't overcharge. I'm sure they researched the industry and discovered that it is highly price competitive and that just putting an aluminium frame on it would justify a doubling or tripling in price. So they weren't interested. Apple only likes markets where they can overcharge to a massive degree. They don't want to just make money, they want to make stupid amounts of money.
Well, it did have less space than a Nomad and lacked wireless...
Apple doesn't enter a market unless they see the potential to charge $1 for a lime that everyone else is selling for 50 cents.
They usually require everyone else to be selling lemons.
"We realized even Appleheads won't buy a TV that only lets them watch programs through the iTunes store, and we can't figure out how to insert ads in to your cable feed."