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Dealing with Google's 'Mobilegeddon' Algorithm Changes (Video)
'Mobilegeddon is here,' said one article I saw about SEO. Others have been similarly doom and gloom about Google's new emphasis on how well a site functions on mobile devices as a factor in search rankings. Brian Sutter, director of marketing for Wasp Barcode Technologies, lives and breathes this stuff -- and doesn't consider Google's algorithm change to be any sort of 'geddon.' He thinks you should be making a better mobile website because a growing percentage of your customers (and his) are viewing the WWW on mobile devices, not because of Google.
Brian's not interested in site design and visibility because his company does SEO or designs websites. Rather, it's because he, as Wasp's marketing guy, wants their site to sit high in Google's rankings if someone is looking for bar code printers or scanners, and he's happy to share what he's learned with Wasp's customers and anybody else who's interested as a goodwill thing. Maybe you aren't directly interested in operating a website or trying to make one popular, but knowing what's going on in the SEO world (for real, as opposed to the flummery often associated with the letters 'SEO') may help you deal with your company's marketing people -- and could be valuable knowledge if you ever decide to start your own business.
Brian's not interested in site design and visibility because his company does SEO or designs websites. Rather, it's because he, as Wasp's marketing guy, wants their site to sit high in Google's rankings if someone is looking for bar code printers or scanners, and he's happy to share what he's learned with Wasp's customers and anybody else who's interested as a goodwill thing. Maybe you aren't directly interested in operating a website or trying to make one popular, but knowing what's going on in the SEO world (for real, as opposed to the flummery often associated with the letters 'SEO') may help you deal with your company's marketing people -- and could be valuable knowledge if you ever decide to start your own business.
NO VIDEO, SLASHDOT. Interviews are much better when read, not when I have to sit through a lengthy video to get the same information much more slowly with no visual benefit over just reading it myself.
They're tanking search results for users ON A PC OR LAPTOP due to your mobile-friendliness.
Hey, forcing a mobile-phone interface onto an inherently desktop system worked so well for Microsoft in Windows 8 that I guess Google had to give it a go too,
More seriously, this is beyond braindamaged. Our product is mainframe middleware. Exactly zero percent of our users access our site from a phone or tablet. However, Google now wants us to optimise it for a platform that none of our users will ever use, just because, hey, Google says so. Cretins.
We run a robotics team. This team is extremely well known, and the students pride themselves on writing a web page every year full of useful information. It was well-visited, and when you searched for the team name and number it was the top result.
Now? Searching for the team brings up youtube. And vine. And twitter. And facebook. And other social media sites that the team uses. The team web page has been pushed to the SECOND PAGE of the search results, because the kids didn't build a mobile web page.
You're breaking your own search engine for your business plan. What happened to 'do no evil'?
My iPhone does just fine with the desktop versions of websites. I don't want the "mobile" version.
Hear! Hear! I hate going to websites that display the mobile version, which as far as I can tell means removing about half the content so it can display on a device that is not really meant for that sort of task. Sometimes I go to imdb on my phone and rather than monkey with trying to get the desktop version to display, i will just go to my computer because half the information is hidden and you need three or four clicks to get to it on the phone.
If you are not allowed to question your government then the government has answered your question.
Can we just drop the "mobile" and talk about dynamic layouts instead.
What you're talking about is called a responsive layout, and it's the current best practice for mobile support. It involves using CSS media queries to adjust the page layout based on the size of the display.
(And the Google algorithm does detect responsive layouts and consider them mobile friendly.)
"If God created us in his own image, we have more than reciprocated"
If you use duckduckgo, you are, simply put, probably up to no good. Let's face it, the only reason someone would use a search engine which markets itself as "the search engine that doesn't track you" is of they want to hide something, especially since google is incomparably more advanced, relevant, and user friendly.
Yeah, that must be it. Couldn't be that a person might be doing some research. It couldn't be that Google searches have become vehicles for sales, and not for information. If you have enough time to waste going through page after page of ads, then Google is for you. Make sure you turn off adblock and no script - there's a good boy.
And I don't even dislike Google, it's just that it doesn't serve much of a purpose for me. I don't care if they track my searches - I only care that they track them to design what I see.
The shepherds did so well protecting the flock that the sheep no longer believed that wolves existed.