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Why Americans Loathe Cable Companies

HughPickens.com writes: Vikas Bajaj writes in the NYT that the results are in and the American Customer Satisfaction Index shows that customer satisfaction with cable TV, Internet and phone service providers have declined to a seven-year low. Of the 43 industries on which the survey solicits opinions, TV and Internet companies tied for last place in customer satisfaction. "Internet and TV have always been among the lowest scoring," says David VanAmburg, director of the Index. "But this year they're at the very bottom." The study, which is based on more than 14,000 consumer surveys, gives companies a rating from 0 to 100. The ACSI reports huge drops in customer satisfaction for Comcast and Time Warner Cable, following their failed merger. Already one of the lowest-scoring companies in the ACSI, Comcast sheds 10 percent to a customer satisfaction score of 54. Meanwhile, Time Warner Cable earns the distinction as least-satisfying company in the Index after falling 9 percent to 51. Joining Time Warner Cable in the basement is ACSI newcomer Mediacom Communications (51), which serves smaller markets in the Midwest and South. "Customer service in these industries has long been bad," says VanAmburg of Internet and TV providers. "They don't have a good business model for handling inquiries with efficiency and respect. It goes back a decade plus."

Even though those complaints are longstanding, customer frustration has risen along with the ever-rising prices. "You compound all that with the prices customers are paying, and that's the final straw," says VanAmburg. "They're opening bills each month and saying 'I'm paying how much?'" In an age of over-the-top viewing options like Hulu and Netflix, customer dissatisfaction may increasingly translate to companies' bottom lines. "There was a time when pay TV could get away with discontented users without being penalized by revenue losses from defecting customers," says Claes Fornell, chairman and founder of the Index. "But those days are over."

8 of 229 comments (clear)

  1. Comcast Sucks by Anonymous Coward · · Score: 2, Informative

    I just moved to a new city. In my old city, I had Charter. I was paying ~$60/month for 30 meg service but my speed tests would show I could sometimes get 50 meg service. Unfortunately it one occasions, it would drop to 0.01 meg service.

    In my new city, I have to use Comcast. Where there closest to the same price as my old service is only 6megs. Speed tests show the actual is 7 megs and pretty consistent. I get the Xfinity cable modem to find to my dismay that it's got a useless router build in. Ok I go into the setup to see if I can turn off the wifi etc... Nope there is no way to turn of all the useless router. So I bought my own modem so I can set it up the way I want and not need to pay their rental fee. Install it once they provisioned it works fine. So I return the modem to Comcast and they give me a receipt. Next month, there is still a charge for modem rental fee on my bill. Call them to have it removed. They can find no record of me returning the equipment. So now I need to fax the receipt to them because they have never heard of this thing called email.

  2. Fast fix by fustakrakich · · Score: 4, Informative

    Voter initiatives to install municipal infrastructure (fiber, cable, etc) and outlaw monopoly franchise agreements. This way you don't have to wait for corrupt politicians to do it.

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    “He’s not deformed, he’s just drunk!”
    1. Re:Fast fix by oh_my_080980980 · · Score: 4, Informative

      And you might want to reread his post. Are you aware of the State of Tennessee stopping the rollout of municipal broadband. http://arstechnica.com/tech-po... That's to his point. The people of Chattanooga want it but the state representatives are putting a stop to it because they carry water for the telecoms.

  3. source of frustration traceable to... by hAckz0r · · Score: 5, Informative

    The major source of frustration is tied to the lack of compatition. Most areas I know have little option to leave their cable contract because the industry has made sure there are no competing services that would spur their customer service into actually playing nice to retain their customers. They know that they don't need to care because all other options have reduced quality. I for one have no options other than pulling the plug to go with multiple antennas for terestrial broadcasts from 40 miles away, or satellite. No real internet options. The 'last mile' predicament leaves me wondering how much Comcast actually pays to keep the compatition out of my community. Any mergers will only make their position stronger so they can afford to raise prices even more as they reduce what channels I get on my plan. I currentlt have less than half tha channels that I had with Adelphia before that merger, and what I have left is mostly junk other than PBS where there is actually more selection through terestrial.

  4. Re: It won't happen by danbert8 · · Score: 5, Informative

    Except that the city having Google Fiber isn't every house having access. Google announced that Google Fiber was coming to certain neighborhoods in Atlanta. Guess what, AT&T and Comcast both announced new faster speeds for less money! But only in the same neighborhoods that are getting access to Google Fiber. It's obvious they have the capability and would still make money, but have no incentive to unless someone comes into the market offering something better. And if they do up their speeds and lower their prices, they sure as hell aren't going to offer it to the poor bastards that don't have a choice.

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    Yes it's an anecdote! Were you expecting original research in a Slashdot comment?
  5. Start pushing for community Fiber in your area by DarkKaplah · · Score: 5, Informative

    As someone who has a choice of one cable provider (Brighthouse) or one telecom company (AT&T) I've been following fiber deployments fairly closely. There are a few companies deploying Google Fiber style networks in my state but they are moving slowly and not hitting my area any time soon. As such I contacted Google to ask if there was anything on the net to help interested communities build out their own networks. Within a few hours they got back to me with this: http://www.ftthcouncil.org/ While Cable and Telecom companies continually try to stamp out such efforts there are a number that have gone through. If we can get more communities on this bandwagon it would help make them harder to stop. Head to the page, share the information, and start evangelizing in your area.

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    Coffee: The lifeblood of intelligence in civilization.
  6. Re:Google Fiber by jbmartin6 · · Score: 2, Informative

    Exclusivity deals are illegal under US Federal law 47 U.S.C. 253(a): "No State or local statute or regulation, or other State or local legal requirement, may prohibit or have the effect of prohibiting the ability of any entity to provide any interstate or intrastate telecommunications service."

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    This posting is provided 'AS IS' without warranty of any kind, implied or otherwise.
  7. Re:Google Fiber by jhecht · · Score: 5, Informative

    Muni broadband does take money, but it brings benefits. Just look at South Korea. See the NY Times story on "what silicon valley can learn from seoul." http://www.nytimes.com/2015/06....