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You'll Totally Believe Why These Startups Failed

Nerval's Lobster writes: If you ever wanted a glimpse into what dooms startups, look no further than autopsy.io, a website that lists the reasons why many newborn tech firms imploded. The website offers entrepreneurs the ability to self-explain why their startup didn't quite make it; in a bid to separate real-life stories from entertaining fictions, the application form asks for a link to a blog post or medium article "that tells the story of the failure," along with the founder(s) Twitter handle and Crunchbase or Angel.co profile. Some of the reasons listed for failure are maddeningly opaque, such as UniSport's "for a number of reasons" or PlayCafe's "we didn't reach enough users." Others are bleakly hilarious; as the founders of Zillionears, self-billed as a "creative pre-sale platform for musicians," confessed: "People really didn't really LIKE anything about our product." If you're thinking of launching your own company, or you work for a wet-behind-the-ears startup, it's worth scanning the list to see if any of these potential crises are brewing in your setup.

11 of 151 comments (clear)

  1. The 90's all over again... by bev_tech_rob · · Score: 5, Insightful

    Looking at all those sites reminds me of the 90's all over again. Silly sounding site names with silly business models IMO .....

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    You're messin' with my Zen Thing, man.....
    1. Re:The 90's all over again... by gstoddart · · Score: 3, Insightful

      Yeah ... seems to boil down to "nobody wanted our stuff", "had no idea how to make it into a business", and "my magical idea didn't work".

      Solutions in search of an actual problem in many cases from the sounds of it.

      And, once again, venture capitalists are parted with their money ... in around 1999 it seemed like the simple act of registering a .com domain could get you millions in funding and create some paper millionaires overnight. The Herman Miller chairs left in the wake was legendary.

      I'd actually love to see stats on startups ... what minuscule fraction don't go under leaving a bunch of employees how they didn't see that coming?

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      Lost at C:>. Found at C.
    2. Re:The 90's all over again... by Firethorn · · Score: 3, Insightful

      Solutions in search of an actual problem in many cases from the sounds of it.

      On the other hand, I've heard that the apple model under Jobs was 'come out with something that the customers don't even know they want yet'. IE Apple didn't look at what customers said they wanted, they looked instead at what they thought customers 'needed' but didn't know it.

      It's a dangerous game. You can win big, or lose everything doing that.

      --
      I don't read AC A human right
    3. Re:The 90's all over again... by Penguinisto · · Score: 3, Insightful

      Well, there was one big difference: Jobs and co. had a knack for correctly guessing what folks would want. More importantly, they knew how to take great ideas with shitty execution**, and turn them into solid devices that people clamored for. Consider that mp3 players were out long before the iPod, but the iPod was the first device that made the idea usable by Joe Everyman. The iPhone? Same thing. iPad? Yup. The iWatch thingy? Ditto...

      ** by shitty execution, I mean that the progenitor products were great items for geeks and technically-minded folk who had no problems with using it, but it outright sucked for the typical non-techie type.

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      Quo usque tandem abutere, Nimbus, patientia nostra?
  2. Re:What happens when autopsy.io goes belly up by hax4bux · · Score: 3, Insightful

    FuckedCompany will return

  3. Mmm, clickbait by wonkey_monkey · · Score: 3, Insightful

    You'll Totally Believe Why These Startups Failed

    Was it because they were in the business of generating clickbait headlines?

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    systemd is Roko's Basilisk.
  4. What did he do after he read a click bait title? by Culture20 · · Score: 3, Insightful

    Did the startups fail because they relied on click bait titles but no content? I don't read articles or even summaries with click bait titles.

  5. Hmm, oversaturation maybe? by ErichTheRed · · Score: 5, Insightful

    Just looking at some of the reasons for failure, I see a potential problem:
    "WhatsApp for customer service"
    "Tinder for jobs"
    "Flash sales for toddlers"

    I understand it's the '10s now, and companies can start up with an AWS account and big enough credit card limit, but it seems to me like the primary reasons for failure are (1) just a stupid idea that has no way to make money or gain customers, and (2) oversaturation and copying of "successful" companies' business plans or apps. That's one thing that hasn't changed since the 90s -- the only difference is that the companies get to hang around longer because they aren't blowing 6 figures on Sun servers and colo charges.

    The offline analogue would be the frozen yogurt shop or cupcake bakery that have popped up in recent years. Nothing wrong with either, but I have seen so many of them come and go, and I feel bad because I know why. I'm sure most of those business owners read some article or listened to their friends describing the ultra-high margins to be made in the yogurt business, or living their dream of being a cupcake baker. They probably had visions of hordes of people descending on their perfectly-located shop and emptying their wallets on the counter. So, they quit their job, cash in their 401(k) and invest 6 figures to open up. Six months later, they're gone. The reason I feel bad is this -- sure, people make their own decisions and stuff, but after they've lost everything in a disastrous business venture, most peoples' lives are going to be significantly harder than if they hadn't wasted all that money. It's even worse if the owner is just a franchisee -- then the franchisee is getting rich off of the deal too.

    1. Re:Hmm, oversaturation maybe? by Anonymous Coward · · Score: 3, Insightful

      Just looking at some of the reasons for failure, I see a potential problem:
      "WhatsApp for customer service"
      "Tinder for jobs"
      "Flash sales for toddlers"

      Well, the main problem is that WhatsApp was "AIM for people who don't already use Skype"
      Tinder was "Chatroulett for real life"
      and i have no idea what Flash Sales is...

      Additionally:
      Facebook was "the school yearbook/campus phonebook but on the Internet"
      Google was "yahoo but without all the stuff Yahoo thinks are value added services"
      Instagram was "Twitter for pictures"
      etc.

      So quite frankly, hindsight is 20/20. There is a lot less clarity about what will turn out to be a success vs what will be a dud before you try the idea out. And yes most ideas fail. That's business 101 stuff.

  6. Re:What happens when autopsy.io goes belly up by Rakarra · · Score: 1, Insightful

    Slashdot has had its ups and downs. Beta is possibly its lowest point. There's little now that approaches the ridiculousness of the Jon Katz days, though.

  7. Re:My favorite by Kjella · · Score: 3, Insightful

    Everybody starts out in the same boat. The smart, however, learn from their mistakes and keep trying until they find the way to make it work. So.. Go out there and know that your experience makes you less naÃve, just don't make the same idiotic mistakes again, and this time you will have a better chance at success.

    Or they realize this is not for them. I couldn't be an artist or athlete or salesman or race car driver. Ok technically I could be a better one, but only because I'm so abysmally poor the only way is up. You know how we can read a description and start making all kinds of plans and sketches on how we'd build that? The guys with real economic talent, they're making a whole different sort of plans and sketches like who can you sell it to, what's the key selling features, what's the price points, how to you reach the market, how can you bring costs down, turnaround up, how do you grow the business.

    And yes I know sales and marketing are generally loathed around here, but engineers often want to build "neat" products in ways the customers don't really see or care about. Or maybe he would if he ever knew your product existed, much less bought it. And don't say "go viral", honestly how often do you really spam your friends with what products or services you use? There's a few exceptions in social media where you invite people into a network or to play games with you but those are the rare exceptions. You don't talk about the brand of dental floss you use.

    I'm not doing a small startup again, you need many roles that overlap and I'm more a specialist than a generalist. Maybe if it had twenty people, at least ten but not two or three or five. Enough at least that they could dedicate me to building whatever will be cash cow and not dealing with well... everything else. There's so many odds and ends you need to keep a company running that you don't notice working for a big company, on the plus side there's generally less meetings but there's still a lot of overhead that go away on random crap.

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