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Apple De-Certifies Monster Cables After Lawsuit Against Beats

Posted by Soulskill on from the this-story-is-more-interesting-if-you-use-$140-cables-to-read-it dept.

An anonymous reader writes: Since 2005, Monster cables have been licensed under Apple's "Made For iDevice" program, which lets cable manufacturers put a logo on their product signifying they work with Apple products. Now, Apple has revoked that certification. In January of this year, Monster sued Beats, accusing its founders of fraud. Beats was acquired by Apple in 2014, and Monster is accusing Apple of bullying them by terminating the licensing deal. Monster's general counsel said the move would "significantly disrupt Monster's business and that the two companies had worked well for years, with Monster paying Apple more than $12 million in licensing fees since 2008."

3 of 288 comments (clear)

  1. Bad guys... by JaredOfEuropa · · Score: 5, Insightful

    Apple, Monster, Beats, an ex hedge fund manager turned headphone designer... This reads like a Marvel comic with only supervillains in it.

    --
    If construction was anything like programming, an incorrectly fitted lock would bring down the entire building...
  2. Monster Business School by Anonymous Coward · · Score: 5, Insightful

    I have always admired Monster's business model. Take something as dirt cheap as a cable, tack on a price at least 3000% above cost and not only make it a success but have customers who advocate the superiority of your product on faith alone. Because they spent so goddamn much.

    1. Re:Monster Business School by Anonymous Coward · · Score: 5, Insightful

      And this is why radio hams, a self-selected group of the technically knowledgable that routinely deal with analog signals orders of magnitudes higher frequency than audio signals, are so fanatical about solid gold plated oxygen free copper directional cables. Not.