Google Will Reduce Accidental Mobile Ad Clicks, With Mandatory Borders and More

Mark Wilson submits news that Google is throwing a bone to mobile users annoyed by ads that (accidentally, or accidentally-on-purpose) make it too easy to accidentally click, breaking your browsing flow, by making those ads a bit less clickable. Writes Beta News: The company is taking steps to make the 'user experience' of ads a little better. It recognizes that advertisements that get clicked accidentally don't benefit anybody. They end up irritating the clicker, and are unlikely to be of value to the company that placed the ad. With around half of ad clicks being made by mistake, Google is now taking steps to stop this from happening — great news for users advertisers alike. In all, Google is making three key changes to ads that appear on smartphones and tablets, starting off by adding an unclickable border to the outer edges of advertisements.

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Re:Why doesn't Google just stop advertising malwar

[Anonymous Coward]

But all Google's products ARE malware. If you have an Android device (or an iPhone for that matter), you are carrying a device constructed to spy on you. It also has some additional features (like a phone function). But don't mistake it's primary purpose. The same holds for the spying search engine, the spying mail application, the spying map application, etc.