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Tesla Suffering Cash Flow Issues; Every Model S Means a $4,000 Loss

An anonymous reader writes: The latest reports from Tesla show a trend of missing positive cash flow targets. Despite previous guidance to the contrary, Tesla is losing more than $4000 per car in operating margin and no sign of near term improvement as they are now reducing their production targets at a time when they are also experiencing pricing pressure. A scan of articles published today on this news reveals a common opinion that Tesla will need to raise more capital soon. A small slice of the Reuters report linked: Tesla has signaled capital spending will drop next year because the company won't be spending on a major vehicle launch. In 2017, Tesla plans to launch its Model 3 line, which the company says will start at about $35,000 and push total sales toward the goal of 500,000 vehicles a year by 2020. Barclays analyst Brian Johnson disagreed with the company's estimates, and said he expects Tesla's capital spending will go up in 2016 and 2017 as the company ramps up its battery factory and Model 3 development. "Their small scale means the cash generation is not as great as they might have hoped for," he said.

42 of 232 comments (clear)

  1. How to stop the losses by Anonymous Coward · · Score: 5, Insightful

    Stopping the losses is easy, but would kill the company:

    Stop investing in the battery gigafactory
    Stop investing in the upcoming new models
    Stop investing in the Supercharger network.

    They'd be profitable, but sitting still and would have squandered their future.

    1. Re:How to stop the losses by Rei · · Score: 5, Insightful

      That's a serious point. They're not losing money "on every car sold", in that it implies that it's the cost of making the cars that's losing them money. It's the cost of scaling up by orders of magnitude that's losing them money. But that's obviously to be expected.

      Companies investing in Tesla aren't investing on a valuation of them making a few tens of thousands of Model S's per year. They're investing on the prospect of Tesla churning out hundreds of thousands or even millions of electric vehicles, mostly lower end, per year.

      --
      I'll never forget the last thing grandma said to me before she died: "What are you doing in here with that knife?!?"
    2. Re:How to stop the losses by russotto · · Score: 5, Funny

      That's a serious point. They're not losing money "on every car sold", in that it implies that it's the cost of making the cars that's losing them money. It's the cost of scaling up by orders of magnitude that's losing them money. But that's obviously to be expected.

      Well, the summary claims they're losing money on "operating margin", which would exclude capital expenditures due to scaling up. I suppose it's possible a slashdut summary isn't infallible, but I'm pretty sure they've never been wrong before.

    3. Re: How to stop the losses by mspohr · · Score: 4, Informative

      I can't believe the stupidity of the financial press. Tesla actually makes 23% profit on every car. The company is investing heavily in new production capacity (batteries,production lines,new models) so they loose money but they have a lot of investors willing to finance their expansion.

      --
      I don't read your sig. Why are you reading mine?
    4. Re: How to stop the losses by Anonymous Coward · · Score: 3, Informative

      "The financial press is criticizing a company I like so I'm going to make up a stat that says they're actually doing well and call the press stupid"

      Seriously, you throw out "actually making 23% profit" but then put no source what so ever. And you say that investing heavily in new production capacity means that it's fine to lose money. You can only do that for so long. I used to work for a company (the name will go unmentioned for anonymity reasons, but I'll say the were a competitor to Tokyo Joes) that on a per store basis was extremely profitable, but then they tried to expand to quick, ran out of cash and went out of business.

    5. Re:How to stop the losses by Anonymous Coward · · Score: 5, Informative

      They have an extremely healthy positive operating margin of over 20% per car (well better than the industry at large).

      And as the revenue from every car goes towards both variable costs and a portion of the fixed cost of the factory and capital equipment to make the cars, they can make it up in volume. The significant positive gross margin per car tells you that they more than cover the variable cost of each car, thus every additional car produced makes them more profitable.

      Not to mention that operating profit at Tesla includes accounting for costs of installing new superchargers, building new sales locations, new Tesla energy business, etc. all of which they continue to significantly invest in the growth of.

      The linked article was written by someone who at best has no idea what they are talking about, and at worst, was purposely spreading FUD.

      Looking forward to the automated electric car revolution that Tesla will bring us in the coming decade. Got my popcorn ready.

    6. Re:How to stop the losses by WindBourne · · Score: 2

      it is not just scaling up that is costing. The Super Charger Network, combined with service centers, sales stores, fighting against red states, etc. all costs money.
      If they are only losing 4000 / car, I am impressed. Chance are that when they open gigafactory AND have Model X up to at least 20K cars / year ( along with 50K / year on MS), they will be breakeven or close to it.

      --
      I prefer the "u" in honour as it seems to be missing these days.
    7. Re:How to stop the losses by Mr+D+from+63 · · Score: 3, Informative

      They have an extremely healthy positive operating margin of over 20% per car (well better than the industry at large).

      You should be careful with such a generic statement. Most other car manufacturers include product specific R&D, overhead, and sales in their margins. There are different acceptable accounting practices, and so comparing apples to apples can't be done without a little digging and pointing out the differences. It appears that Tesla does not include administrative overhead nor sales and marketing in their operating margin calculation, which I think is kind of odd, but that's Wall Street for you. If you include everything but R&D, they are closer to break even.

    8. Re:How to stop the losses by BradMajors · · Score: 5, Informative

      Nope. Learn the difference between operating losses versus capital investments. Yes, Tesla is losing money on every car they make.

      And in reality, Tesla has a $14,000 operating loss per car. (not the $4,000 using Telsa's creative accounting.)

    9. Re:How to stop the losses by KGIII · · Score: 2

      I have almost 50k in Tesla stock actually. I picked it up in 2011, it is now worth much more than I paid for it. So, I guess you could say that I am rooting for them. I realize that scaling up takes a goodly sum of money and my investments are almost never short term so I am rooting for them to scale as much as they need to and perhaps a bit more than that just to be sure. If the stocks drop again then I will likely double my investment. Right now they are a bit high and unpredictable though they show plenty of long-term growth. Shares were at $25 when I bought them. They are now worth $245 or so. I bought 2000 shares after selling some Microsoft stock. I dare say it was a lucky guess. I may divest if they do not settle down but if they take a huge drop I will certainly choose to do the opposite and will buy another 2000 shares.

      --
      "So long and thanks for all the fish."
  2. The hell you say... by rmdingler · · Score: 4, Interesting
    Gaining market share in an entrenched industry by turning convention on its head may not be extremely profitable at first.

    Despite that, it still works sometimes: are Jeff Bezos' ear's ringing?

    --
    Happiness in intelligent people is the rarest thing I know.

    Ernest Hemingway

    1. Re:The hell you say... by Rei · · Score: 2

      Yeah, any long-term Slashdotters remember the jokes year after year about Amazon losing money and implying that anyone who invested in them was an idiot. Heck, it wasn't just Slashdot making jokes about that, even Futurama cracked a joke at Amazon's expense. Of course, Amazon turned their first profit in 2002, and anyone who invested significantly in them in the early days would be filthy rich right now, as they're the US's largest internet retailer and the world's largest cloud computing provider with 54 billion dollars in assets and 11 billion in equity.

      --
      I'll never forget the last thing grandma said to me before she died: "What are you doing in here with that knife?!?"
  3. Disrupting status quo by Anonymous Coward · · Score: 4, Interesting

    Musk has repeatedly said that he's far more interested in changing the world than in making money. The dollars and cents are merely a vehicle for his visions.

    1. Re:Disrupting status quo by Solandri · · Score: 2

      Musk has repeatedly said that he's far more interested in changing the world than in making money. The dollars and cents are merely a vehicle for his visions.

      Ultimately, dollars and cents are what matters, not vision. "Vision" is only called that in hindsight when the idea succeeds economically. When it fails, we call the would-be visionary a "crackpot".

      You can spend all your money buying Segway and giving them away. But that's only sustainable so long as you're pumping money into it. To really "change the world", the idea has to be economically self-sustainable - it has to be economically competitive with if not superior to alternative ideas. In other words, it will continue on its own even if the originator disappears from the market.

      In the future if/when most of our electricity is generated by nuclear and renewables, and battery tech has advanced to the point where you don't need a half ton of batteries that take a minimum 30 minutes to half-fill, I'm sure EVs will be economically superior. But pushing for their widespread adoption before you reach that point of economical sustainability is wasting money. You are much better off spending that money on R&D to advance those specific technologies more rapidly.

  4. There's more to it than profit. by DerekLyons · · Score: 4, Insightful

    Gaining market share in an entrenched industry by turning convention on its head may not be extremely profitable at first.
    Despite that, it still works sometimes: are Jeff Bezos' ear's ringing?

    Amazon's lack of profitability was/is in some ways artificial - they spent (are spending) a goodly chunk of cash on infrastructure. And even when they weren't (technically) profitable, they still had a healthy cash flow (which Tesla doesn't have).

    With their debt load, an unhealthy cash flow is a real problem. Without cash flow, you're limited in your ability to re-finance or to pay interest while pushing the repayment of principal into the future. (Which isn't the best strategy overall, though it can work if the stars align.)

    1. Re:There's more to it than profit. by Rei · · Score: 5, Insightful

      Tesla's solution to running short on cash is, and has always been, to sell equity. Which is a common approach to startups, and they're still really in a sort of startup mode. It works fine, so long as others think that their plans after scaleup will be profitable. And so far there seems to be plenty of investors who think so.

      --
      I'll never forget the last thing grandma said to me before she died: "What are you doing in here with that knife?!?"
    2. Re:There's more to it than profit. by Mr+D+from+63 · · Score: 2, Insightful

      Tesla's solution to running short on cash is, and has always been, to sell equity. Which is a common approach to startups, and they're still really in a sort of startup mode. It works fine, so long as others think that their plans after scaleup will be profitable. And so far there seems to be plenty of investors who think so.

      They also need the stock price to stay high so they can easily raise capital. So the bigger problem is not margin, but it is in missing projections, both in cost and in sales. If you miss your target projections, stock prices will take a hit. A 10 percent drop in sales from projected is pretty bad, not only from a credibility standpoint, but also from a marginal cost of production standpoint. The one thing Tesla has working in its favor is low inventory, so at least they are not likely to get caught in that trap near term. If sales were to drop a lot the next few quarters, they may start seeing inventory issues and greater pricing pressure.

    3. Re:There's more to it than profit. by scubamage · · Score: 2

      Yup. The gigafactory is both now, and has always been, their major project. They're going to be in the red until it is built. In the meantime, the waning capital is a chance to invest early for people who are savvy about how revolutionary Tesla is poised to be.

  5. A huge risk, that's paying off well by MoogMan · · Score: 4, Interesting

    Tesla took a huge risk by taking a completely new technology (battery-powered cars) and applying it in a completely new and untested way (performance car). They went into it knowing that they'd be taking a loss for the medium term.

    If Tesla are already at taking only a $4k loss / 10% loss, they're doing extremely well:
    - The "Supercharger" units that are being aggressively installed across many countries will be accounted for within this unit cost... It won't be long until they reach diminshing returns on their deployment, and the impact of this will tail off.
    - They added a number of new product lines, all sinking huge money into R&D. They're close to establishing a range of products so the impact of this will tail off shortly.

    Musk could easily choose to add $4k to the sale cost of each cars with minimal impact and result in a 0-dollar P/L, but increasing production count ensures far better long-term return by economies of scale improvements, as well as learning opportunities when scaling aggressively.

    1. Re:A huge risk, that's paying off well by David_Hart · · Score: 2

      Tesla took a huge risk by taking a completely new technology (battery-powered cars) ...

      Electric cars have been around since the mid-1800s.

      And the Prius came out in 2000, 3 years before the founding of Tesla. Musk realized that he would have to sell a car for lots of money to fund R&D. The only cars that sell for lots of money are performance vehicles and sports cars. Plus, they typically don't need the range of regular cars.

      I'd say the risk was similar to starting a luxury yacht company, not much more. Electric motors have always been recognized at having a lot of low end torque. Its the development of high end torque that would have been a bit risky. That and finding early adopters.

    2. Re:A huge risk, that's paying off well by westlake · · Score: 2

      Tesla took a huge risk by taking a completely new technology (battery-powered cars) and applying it in a completely new and untested way (performance car).

      Battery-powered cars and utility vehicles have been around since 1896. Their advantages and limitations have been known from the beginning.

      Henry Ford took the opposite direction from Tesla, beginning with a simply conceived but rugged and reliable internal combustion engine as the basis for a mass-market priced family car, light truck and tractor.

      After-market conversions transformed the T into RVs, snow-cats, railcars, bookmobiles, hot rods and pretty anything else you could imagine. Used engines were pulled for use in boats and stationary applications.

      In its prime. the Model T owned 50% of the global market for automobiles. That generated enormous sums for R&D and manufacturing. Ford Model T

  6. Wat? by Greyfox · · Score: 2

    But... they plan to make up for it in volume? There's not a conversation going on there, along the lines of "Hey Elon! We're losing 4 grand per model S sold! You think maybe we should... raise the price by 4 grand?" It's not like there's really any competition. I mean, there are other electric cars, but Tesla's like the Apple of the vehicular manufacturing world.

    --

    I'm trying to teach myself to set people on fire with my mind... Is it hot in here?

  7. Re:Good riddance, Tesla by ledow · · Score: 3

    Whereas oil - I mean there's just an infinite supply of that, isn't there?

    Idiot.

    An electric car can be powered from anything. A hydrogen car can only be powered by hydrogen, and a petrol car only by petrol and a diesel car only by diesel.

    The last time I priced up an electric bike, it worked out something like 10p of electricity for each trip, which would have worked out less than 1/40th of my petrol costs over the course of a month. I can put the savings from that into something that produces a pittance of electricity quite easily.

    However, that's on the cusp of being true for cars too. So much so that I'd rather have a 220V/32A outside connector on my house than anything to do with any competing technology.

    Fuck, if it comes to it, I'll go to an electric bike for 90% of my journeys and literally NOT PAY for propulsion overall. I could do that in a crappy, cloudy, still country and still find a way to produce that electricity that's cheaper than running a petrol equivalent.

    The only thing we don't have power for is the PEAK hours, nothing else. Otherwise, the pittance drawn by a car is eclipsed by your heating, lighting, etc.

    But the beauty of electricity? It can come from ANY source. We could quite literally just burn petrol in a huge petrol engine and keep MORE electric cars powered than that petrol could have run direct.

  8. Re:Sell batteries as an end product by nojayuk · · Score: 2

    My understanding is that the Tesla car batteries are built from large arrays of commodity Li-ion battery cells, they're nothing special in terms of capacity or size or design. An 80kWh Tesla battery pack might have ten thousand cells each of which is a 3.7V 2.2AH unit of the sort you'd find in a laptop battery pack, arranged in series-parallel.

    Tesla's "secret sauce" is the charging and conditioning of their batteries as well as armouring them against damage in a collision and preventing propagation of a fire in a series of cells spreading too quickly to the other cells in the pack.

    Making Li battery cells in the Musk Gigafactory will bring the cost down a bit, cutting out the middleman as Henry Ford did but I don't expect them to change the design much, for safety reasons if nothing else. Battery makers don't sell large Li-ion cells for the same reason they don't sell large hand-grenades...

  9. This is not new, Tesla has never made a profit by macsimcon · · Score: 2

    In more than ten years, Tesla turned in a quarterly profit one time. It takes real genius to lose money year-after-yearjust like Steve Jobs. Oh wait, Steve’s companies were profitable.

    I know that the fanboys love to compare Tesla to Amazon, because Jeff Bezos is a loser too (his company also loses money), but both Tesla and Amazon will ultimately fail because you can’t lose money forever. As soon as Amazon tries to raise prices, people will shop elsewhere. Bezos’ strategy is to undercut competitors in existing markets, and drive them out of business so he can eventually own the market and raise prices. That’s not exactly revolutionary; the Japanese did this with the semiconductor market decades ago. It never works long-term.

    I don’t know how to make Tesla profitable. They’ve been losing money on each Model S made since they introduced the model, and their time is running out. If battery-powered cars ever catch on, the average consumer will buy a Ford, Nissan, Chevy, or Toyota, and those companies will make the majority of the profit. I suppose Tesla might be able to pull an Apple and hang on to the high-end of the market (presumably where the highest profit is), but that assumes that these other established auto manufacturers won’t steal sales from them. I wouldn’t take that bet.

  10. Re:So if every American gives them a penny per car by TWX · · Score: 2

    Don't knock it, it worked for the other ostensibly American automakers, producing many of their cars and parts in Canada and in Mexico.

    Don't get me wrong, from an automaker's perspective it makes sense to build cars in Mexico as it's part of both NAFTA and ALDAI (a Latin-American free-trade zone) so cars built in Mexico can be sold in nearly all of North and South America without much in the way of tariffs.

    --
    Do not look into laser with remaining eye.
  11. Re:Good riddance, Tesla by Fwipp · · Score: 3, Informative

    As much as I'm a fan of electric vehicles, this analysis looks pretty flawed. They talk about "energy" efficiency (and cite "electricity + natural gas" as money spent by refineries), then immediately turn around and assume it's all electricity.

    it can be estimated that about 21,000 Btu—the equivalent of 6 kWh—of energy are used per gallon of gasoline refined.
    It is a simple fact that the refining of gasoline requires approximately 6 kWh of electricity per gallon of gasoline.

    Here is a counterpoint that seems to make more sense. http://longtailpipe.com/ebooks...
    Main points:
    1) Not all the energy they use is electricity, most is actually burnt oil.
    2) The process of refinement produces several products; it's unfair to attribute all the electricity to the gasoline produced.

  12. Tesla "Losing Money" by PopeRatzo · · Score: 3, Interesting

    Let's look at a few other companies that are "losing money"

    1. Sony
    2. Sprint
    3. Amazon
    4. Instagram
    5. Snapchat
    6. Box
    7. Twitter

    --
    You are welcome on my lawn.
    1. Re:Tesla "Losing Money" by Raenex · · Score: 2

      Sony

      A once hugely profitable company that got hit hard by competitors. What's your point?

      Sprint

      Another once successful company that fell on hard times.

      Amazon

      Unlike Tesla, could have been profitable years and years ago, but chose to plow money into expanding. They could cut all that expansion money and be instantly profitable.

      Instagram, Snapchat, Box, Twitter

      Internet companies that may never justify the high evaluations or prices paid for them.

      Tesla may or may not pay off in the long run. They've got plenty of competition and lots of expenses, and they need investors to keep on pumping money into them to survive.

  13. Not just equity. by DerekLyons · · Score: 2

    Tesla's solution to running short on cash is, and has always been, to sell equity.

    They've sold plenty of debt alongside that equity. It's a viable strategy, but imposes burdens that equity doesn't. If you don't have a healthy cash flow, equity doesn't come back to bite you in that ass - debt does.

  14. The word you're looking for isn't infrastructure. by DerekLyons · · Score: 2, Insightful

    Amazon's lack of profitability was/is in some ways artificial - they spent (are spending) a goodly chunk of cash on infrastructure.

    Infrastructure. You mean like building a free supercharger network across the country and internationally?

    No, I mean things like warehouses and distribution centers and data centers - things that turn around and generate cash flow. I mean the normal meaning of the word infrastructure.

    The word you're looking for is loss leader.

  15. Re:Good riddance, Tesla by Richard_at_work · · Score: 2

    The problem with electric is that massive areas of Europe are totally and utterly useless for owning electric vehicles, because the norm here is for unallocated street parking, meaning you can't charge it overnight.

  16. Re:change name to Tesla-Bank by WindBourne · · Score: 2

    nah, we did that with GM, Ford, Chrysler, Toyota, MB, etc.
    And yes, Ford was bailed out since we lent them 10's of billions to revamp with NO INTEREST.

    --
    I prefer the "u" in honour as it seems to be missing these days.
  17. Re:So if every American gives them a penny per car by Roger+W+Moore · · Score: 2

    Don't knock it, it worked for the other ostensibly American automakers, producing many of their cars and parts in Canada

    True, and to keep it that way they got a as well and they are not even Canadian companies!

    Personally I would much rather have my tax money bail out a company like Tesla than GM/Ford/Chrysler. If Tesla can get their technology and business model to work then society will benefit in the long term from less pollution and less hassle purchasing cars. I'm not really sure what, if any, the long term benefits are of propping up a company like GM is. It might save job losses in the short term but given their reluctance to change and modernize I expect it is just postponing the inevitable.

  18. Re:So if every American gives them a penny per car by cheesybagel · · Score: 3, Informative

    The $4.9 billion includes SpaceX and SolarCity as well. It also includes loans which have been paid back.

  19. Re:So if every American gives them a penny per car by U2xhc2hkb3QgU3Vja3M · · Score: 2

    It also includes research and development, factories with assembly lines and tooling, etc. Each additional car means every car made costs a bit less.

  20. Re:fricking crony capitalism by U2xhc2hkb3QgU3Vja3M · · Score: 2

    The U.S.A. government is giving a lot more money to GM, Ford, oil companies, etc. It's also wasting a lot of money on pointless wars and armed conflicts.

    And you're worried about Tesla?

  21. Re: So if every American gives them a penny per ca by O('_')O_Bush · · Score: 4, Informative

    Scams? Ridiculous. The government did the Republican thing by incentivizing business on the cutting edge of desirable technology. Elon Musk is just an entrepreneur doing what he is legally responsible to do for his shareholders by pushing boundaries where the government is giving money and preferential loans for companies to innovate in.

    Hardly something to fault him for.

    --
    while(1) attack(People.Sandy);
  22. Re:Sell batteries as an end product by EETech1 · · Score: 2

    I worked on a hybrid boat with over 18,000 Li-ion batteries in the bilge!

    (You don't want it to sink!)

    It had 2 X 100 HP electric motors between the 500 HP diesels and the pod drives. You could run them for an hour at max output (about 12 knots) with the battery capacity it had, and you could get a whole days worth of putting around if you took it easy.

    It recharged with solar panels in under a week, so you could use it every weekend using only the sun.

    Recharging on shorepower was problematic to say the least. While it may be a 20 amp outlet, few of them can actually deliver 20 amps!

    Cheers!

  23. Re: So if every American gives them a penny per ca by gutnor · · Score: 2

    Same thing as using government incentive to buy an electric car or solar panel. You are not scamming the system when using incentives specifically put in place to encourage the action you are taking. That's the other way around, it is the system working as expected.

  24. Re:Good riddance, Tesla by evilviper · · Score: 2

    What do you think provides the 220 voltage to the connector outside your house

    Natural gas. Your WSJ article is a year out-of-date, and simply wrong:

    http://pipedot.org/story/2015-...

    --
    Slashdot gets worse every day... Pipedot: News for nerds, without the corporate slant
  25. Re:Good riddance, Tesla by haruchai · · Score: 2

    1) That's oil that could have been left in the ground or used to produce electricity or some other use.

    2) That's almost entirely accounted for. The calculation takes the BTU of a barrel of crude, refining efficiency (~85%) and the BTU of the resulting refined products and converts the difference to kilowatt-hours.

    Keep in mind that's only the energy consumption of the refining process. If you do a full "well-to-wheels" analysis of the various energy sources, fossil fuels start to look ugly very quickly.

    http://www.plugincars.com/refi...
    http://www.eia.gov/energyexpla...

    --
    Pain is merely failure leaving the body