The Muddy Truth About Kickstarter 'Staff Picks'

szczys writes: Crowd Funding is the wild-wild west of business financing, and it's not just the people starting campaigns that are playing without many rules. One of Kickstarter's sort algorithm triggers is the "Staff Pick." Research indicates being featured by Kickstarter staff is a huge predictor for success. But there is no published benchmark for how these are chosen. Oddly, Kickstarter only discourages users from falsely labeling their campaign as a Staff Pick. To protect backers and ensure the crowdfunding ecosystem isn't sullied by scammers, Kickstarter needs to boost their transparency starting with this Staff Pick conundrum.

Comments

Re:It's...a staff pick.

[KeithJM]

When things are chosen by a "staff pick", the staff of a particular organization picks things they think look interesting. That's...the whole deal.

It's not a subjective process.

I think you mean it's not an objective process.