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One Day After iOS 9's Launch, Ad Blockers Top Apple's App Store
HughPickens.com writes: Sarah Perez reports at TechCrunch that only one day after the release of Apple's newly released version of Apple's mobile operating system, iOS 9, ad blockers are topping the charts in the App Store and it seems that new iOS 9 users are thrilled to have access to this added functionality. The Top Paid iOS app is the new ad-blocker Peace, a $2.99 download from Instapaper founder Marco Arment. Peace currently supports a number of exclusive features that aren't found in other blockers yet. Most notably, it uses Ghostery's more robust blocklist, which Arment licensed from the larger company by offering them a percentage of the app's revenue. "I can't believe how many trackers are on popular sites," says Arment. "I can't believe how fast the web is without them." Other ad blockers are also topping the paid app chart as of today, including the Purify Blocker (#3), Crystal (#6), Blockr (#12). (Ranks as of the time of writing.) With the arrival of these apps, publishers and advertisers are fretting about the immediate impact to their bottom lines and business, which means they'll likely soon try to find ways to sneak around the blockers. In that case, it should be interesting to see which of the apps will be able to maintain their high degree of ad blocking over time.
It's no surprise that advertisers and publishers who make their money from advertising aren't exactly fans of blockers. What is surprising is that no one seemed to disagree with the argument that online ads have gotten out of control. "I think if we don't acknowledge that, we'd be fools," says Scott Cunningham, "So does that mean ad blockers are good or right? Absolutely not. Do we have an accountability and responsibility to address these things? Absolutely — and there's a lot that we're doing now." Harry Kargman agrees that in many cases, online ads have created "a bad consumer experience — from an annoyance perspective, a privacy perspective, a usability perspective." At the same time, Kargman says that as the industry works to solve these problems, it also needs to convince people that when you use an ad blocker, "That's stealing. It's no different than ripping music. It's no different than pirating movies."
It's no surprise that advertisers and publishers who make their money from advertising aren't exactly fans of blockers. What is surprising is that no one seemed to disagree with the argument that online ads have gotten out of control. "I think if we don't acknowledge that, we'd be fools," says Scott Cunningham, "So does that mean ad blockers are good or right? Absolutely not. Do we have an accountability and responsibility to address these things? Absolutely — and there's a lot that we're doing now." Harry Kargman agrees that in many cases, online ads have created "a bad consumer experience — from an annoyance perspective, a privacy perspective, a usability perspective." At the same time, Kargman says that as the industry works to solve these problems, it also needs to convince people that when you use an ad blocker, "That's stealing. It's no different than ripping music. It's no different than pirating movies."
They're stealing my time, and electricity
“He’s not deformed, he’s just drunk!”
Huh? I count zero. Oh, maybe it's because of the ad blocker.....
CLI paste? paste.pr0.tips!