We Asked Doc Searls: Do Ad Blockers Cause Cancer? (Video)

A whimsical headline, but not much more of a shark-jumper than some of the talk we've heard lately from ad agencies, online publishers, and others who earn their living from online advertising. Doc Searls recently wrote a piece on his personal blog titled Beyond ad blocking — the biggest boycott in human history. Naturally, we wanted to ask Doc to expand a bit on what he's been writing about ad blocking and advertising in general. So we had a fine conversation about online advertising -- ending with a challenge to the advertising industry, which Doc says should be looking for ways to produce better, more effective, and less annoying ways to sell to us online.