Slashdot Mirror
ASUS To Include AdBlock Plus On All Phones and Tablets In 2016 (betanews.com)
JoeyRox writes: Starting in 2016 Asus will ship all phones and tablets with AdBlock Plus integrated into their mobile browser. The ad-blocking software will not only be pre-installed but enabled by default as well. The move to include ad-blocking software on mobile devices is significant because unlike desktop users the percentage of mobile users presently employing ad-blocking software is very low at approximately 2%.
Forget about Adblock plus and it's "acceptable ads" bullshit. Ublock origin FTW!
Or will ABP leverage this to extract gobs of cash from the ad industry to allow a lot of ads through, rendering it relatively useless?
ABP has a very thin line to walk there, as the moment they go too far in allowing ads through people will jump ship and move to another blocker. They may be the most popular, but they for sure aren't the only ones out there.
For me the main reason to use ABP (and FlashBlock) is to get rid of floaters, popup/unders, moving/flashing images, ads with sound, and other such annoyances. I don't mind ads as such. I still buy paper newspapers even though at least a quarter of the page area is advertising - all static images that don't distract me, it's so hard to read text when there are a few ads flashing next to the article (the web site of the Dutch paper "De Volksrant" is a prime example of this horror - at least it was last time it triggered me to install ABP/FlashBlock).
My ABP allows "acceptable ads" and until a few days ago when I checked while reading another /. discussion I didn't realise this. I'm obviously not bothered by them. Maybe it's also that the "acceptable ads" are far and few between.
It's made by an advertising company. That's a conflict of interest right there.