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Former Mozilla CEO Launches Security-Centric Browser Brave

rudy_wayne writes: Former Mozilla CEO Brendan Eich has launched a new Chromium-based browser called Brave. "Brave blocks everything: initial signaling/analytics scripts that start the programmatic advertising 'dirty pipe', impression-tracking pixels, and ad-click confirmation signals," Eich wrote on the Brave site. Former Mozilla CTO Andreas Gal said in a blog post that "the web is broken," with current browser vendors unwilling to tackle the dilemma of blocking ads, while looking at alternative mechanisms for funding content. Gal said it was ironic Brave was a for-profit operation that can make money from reducing advertising.

10 of 223 comments (clear)

  1. Good on Brendan by Anonymous Coward · · Score: 4, Insightful

    I've looked at his offering, and it's a step in the right direction. It's not as aggressive as what I currently do using Mozilla, but again, it's better than the default.

    Whenever I visit people at home, they inevitably ask me to look at their computers and I'm always horrified by the shear amount of dreck online compared to my own laptop. I leave them with no tracking, no ads, you name it. Another happy "customer".

    The Web has become too much about money. Not everything needs to be about money. The last several years has seen me not trusting bloggers as much as I would if they were not in it for the money. There are still a few good tech blogs with no ads, no flogging this or that. Old school BBS, Usenet-style information trading. Always the best.

    Were I a billionaire, I would give away services with no ads, no tracking, no analytics, just to undercut the monsters like Google and Microsoft to show that it doesn't have to be about the money. Apple has more money in the bank than most countries and they smile, all along letting little girls slave away in the tech sweatshops of China and elsewhere, making their wares for pennies on the dollar, yet expecting Americans to pay highway robbery prices for a device that costs less than 1/4 of the asking price to bring to market. There's a difference between making a living and making a killing. Shareholders are the moral death to any company.

    1. Re:Good on Brendan by naris · · Score: 5, Insightful

      Really! you think replacing (NOT blocking) ads with other ads where the revenue goes to the browser maker instead of the site is a step in the right direction! How is this NOT about money?

  2. And will insert its own ads... by Galaga88 · · Score: 4, Insightful

    So, the main selling point of this browser is that it will block ads, right?

    The summary fails to mention that the plan is to start inserting its own ads.

    You know, I hate ads as much as everybody else. But that just feels dirty to me.

    1. Re:And will insert its own ads... by robmv · · Score: 4, Insightful

      Exactly, it is not a new browser, It is a new ad company that has a browser.

    2. Re:And will insert its own ads... by gstoddart · · Score: 5, Insightful

      No, dude, seriously, read closer ... he's going to block the ads already there, and then put in his own ads:

      When Brave is ready, it'll replace the missing content with its own ads.

      The ad newtwork can't track you because it doesn't serve ads to you.

      And then he charges someone else to sell you ads.

      The now mysteriously missing engadget link is the source of that quote.

      Let's get a grip on reality here and at least read the site before jumping to conclusions.

      Oh, do lets.

      Because the business model is replacing existing ads with new ads under the guise of giving us less tracking and more security.

      This is about creating his own ad network, and telling us it's for our benefit.

      --
      Lost at C:>. Found at C.
  3. Re:No thanks by Anonymous Coward · · Score: 5, Insightful

    Good thing he is not, nor ever was, intolerant.

    "There is not a scintilla of evidence that he has ever discriminated against a single gay person at Mozilla" - Dissents Of The Day. The Dish.

    The only bigotry here is the bigotry you and your ilk seem so willing to project on others.

  4. Re:No thanks by Anonymous Coward · · Score: 4, Insightful

    LGBT: "What we do outside of the office is no business of yours and should have no affect on our employment"
    Eich: "OK I'm going to take some of my own personal money and put it towards a cause I believe in"
    LGBT: "What? It's against us? He's not fit to be a CEO!"

  5. Re:No thanks by OhPlz · · Score: 4, Insightful

    Democracy only works if people are allowed to have an opinion, speak freely, and not fear losing their job because of a donation to a cause that even Obama supported at the time.

  6. Re:No thanks by lgw · · Score: 5, Insightful

    Equally bigoted are the people who couldn't handle Adolf Hitler's views.

    Adolf Hitler had every right to his views, and every right to express them, to participate in the political process. He did not have the right to use force to impose those views on others when those avenues didn't work out.

    Eich was not the one that used force on others in his story. He participated in the political process to support views he had every right to hold, and every right to express. There's no evidence he ever discriminated against a gay person at Mozilla.

    "Tolerance" means to accept the right of people you disagree with to exist in society, and to not try to kill them or force them out. Eich was tolerant - not accepting, which is a higher bar, but tolerant. His opponents were intolerant, and forced him out.

    --
    Socialism: a lie told by totalitarians and believed by fools.
  7. Re:No thanks by Alypius · · Score: 5, Insightful

    Pfft, what is this "democracy" of which you speak? We lost that when people decided that shaming and silencing was a splendid little strategy. These days, calling someone a bigot merely translates into, "'Shut up or I'll harass your boss until he fires you," and when someone says they "want a conversation," they really mean, "Shut up and agree with everything I say."