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Apple: Losing Out On Talent and In Need of a Killer New Device (theguardian.com)

mspohr writes with a link to an interesting (and rather dour) take at The Guardian on the state of Apple, which holds that: "Despite its huge value, Silicon Valley developers are turned off by [Apple's] 'secretive, controlling' culture and its engineering is no longer seen as cutting edge." From the article: "Tellingly, Apple is no longer seen as the best place for engineers to work, according to several Silicon Valley talent recruiters. It's a trend that has been happening slowly for years – and now, in this latest tech boom, has become more acute. ... Or as Elon Musk recently put the hiring situation a little more harshly: Apple is the "Tesla graveyard." "If you don't make it at Tesla, you go work at Apple," Musk recently told a German newspaper. The biggest issue for programmers seems to be a high-stress culture and cult of secrecy, which contrasts sharply with office trends toward gentler management and more playful workdays."

7 of 428 comments (clear)

  1. Re:Bring back Woz by Opportunist · · Score: 5, Insightful

    Nope. Woz is a tech geek. Jobs was a salesman.

    Apple put their money on style, market appeal and, in a word, "shiny".

    Woz is much. But shiny, he is not.

    --
    We used to have a Bill of Rights. Now, with the rights gone, all we have left is the bill.
  2. Being an analyst means... by radarskiy · · Score: 5, Insightful

    ...never having to say your sorry.

    When the P to E is high, that means the stock is a bubble and everyone should sell. When the P to E is low, that means there's no confidence in earnings and everyone should sell. Meanwhile they are compared to Facebook's 109 P to E in a completely serious manner.

    Still increasing sales of desktop computers means the non-phone side of the business is being ignored.

    Moving 8 iPhones for every Windows Phone means the former is dead and the latter is a viable product.

    Apple's non-iPhone revenue is comparable to Microsoft's *total* revenue. The impact to Apples revenue due to just currency fluctuations is comparable to Facebook's *total* revenue. Maybe a case could be made that that is a business in decline, but no one seems to be doing so.

  3. Ummmm by Sycraft-fu · · Score: 5, Informative

    Other issues aside with displays, you know Apple doesn't make their displays, right? The only thing they had to do with "retina" was the marketing term retina. Their displays are made by LG and Samsung. Apple doesn't do any LCD or OLED research, they just buy what the display makers can sell them.

  4. Re:Sad they are not doing anything much these days by AmiMoJo · · Score: 5, Insightful

    Apple can't do any of that stuff. They don't invent tech, they popularise it by selling to early adopters willing to pay over the odds for something shiny.

    Take "retina" displays. Apple didn't invent them, they never made them. Sharp and LG pioneered the technology, and Apple was just one of the first to use it.

    Synaptic developed the touch wheel. Siri was someone else that Apple just bought. Apple Maps was built in Nokia mapping technology. They bought that fingerprint scanner company. They use the same Sony cameras as everyone else, just with custom software that gives the output that photoshopped, unreal look.

    Apple has two problems now. First, they are running out of interesting stuff to buy, and secondly everyone else cottoned on to their gimmick and started to out-innovate them.

    --
    const int one = 65536; (Silvermoon, Texture.cs)
    SJW, n: "Someone I don't like, and by the way I'm a fuckwit" - AC
  5. Stupid article from those who know fuck-all. by jcr · · Score: 5, Interesting

    Starting with this bullshit from someone who's never worked there:

    “Apple’s culture is one that’s so negative, so strict, so harsh,” said Knight, a talented 27-year-old coder who left a job at Google for more lucrative freelance work. “At Apple, you’re gonna be working 60-80 hours a week and some VP will come yell at you at any moment? That’s a very hostile work environment.”

    I've worked at Apple three times, starting back in 2002, and nobody ever yelled at me. VPs are too busy to go around doing that shit. As for the 60-80 hour weeks. that's a myth. We put in long hours when a deadline was close, but it was never a constant grind like that.

    -jcr

    --
    The only title of honor that a tyrant can grant is "Enemy of the State."
  6. Re:Tesla graveyard? by Anonymous Coward · · Score: 5, Insightful

    Actually, Musk's statement is not incorrect. Tesla is a company that has a different management style and goal compared to Apple. Apple exists solely for profit and returns, Tesla exists solely to create scientific advancement, innovation, and push for technical/engineering projects that nobody else will do. Tesla is subsidized on the merit of advancement rather than returns.
    It is only a logical conclusion that Tesla will have all the engineering/science talent, while Apple will have all the marketing/design psychology talent.

  7. link bait, and utterly stupid by sribe · · Score: 5, Insightful

    Well, let's see, Apple is a high-pressure workplace, to which people go when they cannot make it at Tesla. Wait, what???

    The article is mostly based on the opinion of a single hipster jackass who felt that he was too good to apply at Apple, backed up by the opinion of a few other people who don't want to work there, and a recruiter. Note the lack of information from anyone who has actually ever worked there.