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Fine Brothers File For Trademark On Word "React"

DewDude writes: You've probably seen them on YouTube: Fine Brothers are the two behind the video series Teens React, Kids React, and Elders React. Well, the two seem to feel they somehow invented this whole thing and have now filed for a very broad trademark. The USPTO filing says the trademark will be published tomorrow and looking at the filing; it is literally for the word "react" and simply shows a screenshot of their YouTube page. They have also apparently gotten approval for "Parents React," "Celebrities React," and "Parents React"; as well as filed applications for things such as "Do They Know It," "Lyric Breakdown," "People v. Technology," and "Try Not To Smile Or Laugh."

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  1. Never mind... by __aaclcg7560 · · Score: 4, Interesting

    That the trademark office had 300+ applications for the word "react" on file. Eli the Computer Guy did a fine a video on this controversy.

    https://www.youtube.com/watch?v=byy8e37spOg

  2. Re:Oh boy! by Bengie · · Score: 4, Interesting

    Many Youtube videos have already been taken down because they have mentioned the words "react" or "reaction" over this. They're also quickly tracking down Youtube videos that use the base word "react" in any way and asking for a cut of ad revenue or be taken down. It's not only an overreaching trademark, but it's being quickly abused.

  3. Re:I've got an idea for trademark. by davester666 · · Score: 5, Interesting

    Evidently, enough people have said they are stupid dumb fucks that they have actually withdrawn the application and shut down their website where they were offering to license the use of this trademark to other people doing this. And are now also withdrawing takedown notices [I guess youtube content id, not DMCA].

    --
    Sleep your way to a whiter smile...date a dentist!
  4. Re:Stupid Youtube by Anonymous Coward · · Score: 5, Interesting

    You are so right. I am a volunteer fire fighter and posted a training video of my team putting out a fire at a training facility. I was contacted by youtube and informed that the music in the video was a violation and the video was removed.

    The only sound in the video? The roar of the fire and the spray of the water being made by, you guessed it, the live fire and then water coming out of the hose nozzle!

    Filled out their form explaining that there was no music in the video only the naturally occurring sound of fire and water. Guess what happened? I bet you did, youtube didn't care and never responded and my video never went back up!