Twitter Rolls Out GIF Button (usatoday.com)

Twitter is rolling out a new GIF button on iOS, Android, and the Web so users can now search for GIFs by keyword. They can then insert them directly into their tweets and direct messages with a single tap. According to Twitter, "more than 100 million GIFs were shared on Twitter last year... [the company] is looking to GIFs as another way to increase engagement on the service that is struggling with slowing user growth."