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Windows 10 Now Showing Full Screen Ads On Lock Screen (consumerist.com)

Striek writes: Several media outlets are reporting that Windows 10 has now started showing full screen ads on users' lock screens. They can be turned off, but how many people will actually bother with this? "Tips site How-To Geek discovered that Windows Spotlight, which normally rotates between a selection of photographs, was being used to display an ad for Square Enix's Rise of the Tomb Raider. Understandably, most people probably don't want to be hit in the face with a full-screen ad for a video game before they even unlock their computer. If you want to make sure you're not hit with these ads, follow these steps to disable Windows Spotlight: Open the Start Menu and search for "Lock Screen Settings."; Under "Background," select either Picture or Slideshow, instead of Windows Spotlight.; Scroll down to "Get fun facts, tips, tricks, and more on your lock screen" and this toggle." Apparently the "and more" is where Microsoft hid the advertisements.

30 of 599 comments (clear)

  1. And so ... by fahrbot-bot · · Score: 5, Insightful

    ... it begins.

    --
    It must have been something you assimilated. . . .
    1. Re:And so ... by bobjr94 · · Score: 5, Insightful

      Win 10 just gets worse and worse as it matures. I'm still happily on 7 with autoupdates disabled and the win 10 upgrade notifier removed

    2. Re:And so ... by niftydude · · Score: 4, Insightful

      Yep - internet streamed ads to your lock screen.

      Awesome.

      I wonder how long until someone manages to hack a keylogger in via this vector and start recording passwords?

      --
      You can never know everything, and part of what you do know will always be wrong. Perhaps even the most important part.
  2. This is the price of "free" by Anonymous Coward · · Score: 5, Insightful

    This is the price of "free" MS upgrades.

    1. Re:This is the price of "free" by AbRASiON · · Score: 4, Insightful

      I imagine people who actually paid for a legitimate full copy are getting the ads as well. I don't know for certain but do they even distinguish the 2 (once initial activation is complete?)

      I continue to be satisfied with Windows 7, until they try to damage it somehow.

    2. Re: This is the price of "free" by KGIII · · Score: 3, Insightful

      I really don't think Joe Average is gonna give a shit. Joe Average really don't mind and Joe Average is the target market. Hell, I don't even give a shit. I'd just turn it off. Then again, I've either used no lock screen or a blank lock screen for a very long time. There's not much chance of me seeing ads - and I hate ads. Hell, I've been blocking ads since the mid 1990s. Not even *I* would bother getting out pitchforks and torches for this - assuming I used Windows. Just turn the damned thing off. It's not like it's hard - even Joe Average can figure it out, if he's so inclined. This knee-jerk reaction isn't even remotely rational. It's literally seeking reasons to be outraged. If you don't like it, turn the damned thing off.

      --
      "So long and thanks for all the fish."
    3. Re:This is the price of "free" by Darinbob · · Score: 5, Insightful

      Outrage is that these are OUR machines. They do not belong to Microsoft. It may be true that Microsoft can not survive financially without serving up ads, but it's not our job to provide charity to companies with bad business models.

    4. Re:This is the price of "free" by the_Bionic_lemming · · Score: 5, Insightful

      Yeah! It's not like they reset settings during forced updates!!!

      oh wait... Never mind, they do occasionally "fix" your setting s for you.

      --
      _ _ _ Go for the eyes Boo! GO FOR THE EYES!
    5. Re:This is the price of "free" by ShaunC · · Score: 5, Insightful

      Did you read the summary? This is not complicated. Change the settings.

      And how long before a "bug" resets your changes back to what Microsoft prefers?

      --
      Thanks to the War on Drugs, it's easier to buy meth than it is to buy cold medicine!
    6. Re:This is the price of "free" by QuietLagoon · · Score: 5, Insightful

      ... It may be true that Microsoft can not survive financially without serving up ads,...

      I'd be more than happy to pay Microsoft for an upgrade for my copies of Windows 7, providing the upgrade is really an upgrade and not just a means for Microsoft to begin data harvesting of my family..

    7. Re:This is the price of "free" by Lotana · · Score: 5, Insightful

      The outrage is not that you are somehow trapped with this ... "feature". The real fury is Microsoft's attitude towards its customers.

      Why is that now companies see pushing unwanted adds on to our hardware as perfectly acceptable? In the past this was a category of malware! Why is that I now need to know and take conscious effort to make sure I disable such settings, lest bandwidth I pay for will be wasted. When administrators will be deploying on mass scale, this will become yet another thing they need to remember to script to be disabled.

      Is it because it is a free upgrade? User paid for Windows 7/8 she upgraded from. Also what about professional version that one paid for: Is that setting off by default? Really, no one even asked for Microsoft to have their next major version to be free* in the first place!

      This is just bad faith from the creator to the consumer.

      *Free as in no money. You will pay in other ways...

    8. Re:This is the price of "free" by Anonymous Coward · · Score: 3, Insightful

      Have you looked at windows settings recently? Gone are the days when they were contained in a reasonably sensible arrangement in the control panel. Now they are all over the shop - some in the control panel, some accessible only through that irritating tile screen, some hidden behind a wizard. It's a complete mess, and a cynic might think deliberately so.

      Also... want a wager that the setting will be removed in version 11 or 12? My bet would be that you'll have to buy a premium version for a while, then the opt-out will go away altogether (c/f ads on pay tv).

    9. Re:This is the price of "free" by Lotana · · Score: 4, Insightful

      Alas, if you want to stay current/work in the IT industry, you better get familiar with Windows 10. This is the next major version, so it is the target platform to develop for.

      I use Debian myself for my main usage, but keep a Windows laptop for testing/learning on what real-world uses. Windows 7 was excellent and the "upgrade" to 10 was a sad day indeed. But one has to stay current in the industry trends :-(

    10. Re:This is the price of "free" by Stan92057 · · Score: 2, Insightful

      Bullcrap nowhere does it say this will turn off ads nowhere. the word AD is nowhere to be found none. I would have had a hard time figurine that purposely worded bullshit.

      And I "QUOTE" Get fun facts,tips,tricks and more on your lock screen END QUOTE"
      that is decetful as it gets not one word stating turn off ads here

      Sure the summery tells everyone how to turn the crap off not everyone read slashdot and tech news its worded so you cant find how to turn off ads that is decetful on microsofts part..

      --
      Jack of all trades,master of none
    11. Re:This is the price of "free" by pjbgravely · · Score: 5, Insightful

      Outrage is that these are OUR machines. They do not belong to Microsoft. It may be true that Microsoft can not survive financially without serving up ads, but it's not our job to provide charity to companies with bad business models.

      You own the computer but Microsoft owns the software. You choose to run one of their OSs. They allow you to run the software but they own all rights to it. If you care about the ads then you should run an OS that you own, and can modify to fit your needs. I assume you choose not to, because anyone who posts on /. should be able to install and run what ever they want on their computer.

      --
      Star Trek, there maybe hope.
    12. Re:This is the price of "free" by rtb61 · · Score: 4, Insightful

      It's like, where the fuck is your memory. Repeatedly M$ has been caught resetting end users settings on updates. So yeah, ha ha ha, set the settings only to have M$ change them back to want when ever it wants using compulsory upgrades, yeah, really fucking funny your comment. Oh how about sticking that privacy invasive shit in windows 7 not permission, no warning, just bend over the probe is going in. Any settings to fix that, nope, you have to look it all up and then individually remove the anal probe elements from your OS effectively hidden as security patches mind you, bug fixes and security patches, nope M$ delivering windows anal probe 10 features to windows 7 stripping away security and privacy.

      Now adding in M$ is no longer delivering anonymous upgrades but individually target able upgrades. Each and every user individually accessed at upgrade time and some of us are lucky enough to get an extra special delivery and that is all versions of windows currently being updated. Privacy is cool being a perv is evil.

      --
      Chaos - everything, everywhere, everywhen
    13. Re:This is the price of "free" by Opportunist · · Score: 4, Insightful

      Yes, now I have that bit of information. An there is this setting that I have to adjust, there that option I have to turn off, here is this plugin I have to install, there is that third party addon that keeps me from being flooded with bullshit...

      Why the FUCK is that even necessary?

      According to your argument, it doesn't matter 'cause all I have to do is find a way to turn it off and then simply turn it off, right? Ok. You're paying for the time I spend doing this? No? Didn't think so.

      Do you think people would put up with this shit if this wasn't computers but their car, dishwasher or lawn mower?

      --
      We used to have a Bill of Rights. Now, with the rights gone, all we have left is the bill.
  3. What do you say now, Microsoft shills? by kheldan · · Score: 3, Insightful

    Are you still being paid enough to shill for Windows 10, even in the face of something like this? Honestly, how much more of this do you think people are going to put up with before they say 'enough is enough'? Doesn't matter if you can turn them off or not -- they shouldn't be there in the first place! There's no excuse for this, none whatsoever.

    --
    Are YOU using the TOOL, or is the TOOL using YOU? Think about it!
    1. Re:What do you say now, Microsoft shills? by tnk1 · · Score: 3, Insightful

      Windows 10 is okay, all things told. The problem is when they sneak this shit in, but people who know what they are doing will consult the appropriate guide to turn it all off. Just like we did with all the other junk Windows tried to get in under the radar.

      However, while I have to admit that it is a pretty ballsy move to have your OS serve you ads, it's not like no one saw this one coming. I was wondering when I'd have Windows 10, "sponsored by Square Enix and Coca-Cola". It seems that it has now arrived. Welcome to the future.

    2. Re:What do you say now, Microsoft shills? by Dunbal · · Score: 5, Insightful

      Best part will be when someone manages to insert malware into one of the ads and pwns every single Windows 10 box. And someone at Microsoft will say "oops, we're sorry. Well we'll refund you the price of the OS OH WAIT THAT'S RIGHT IT WAS FREE so sorry.

      --
      Seven puppies were harmed during the making of this post.
    3. Re:What do you say now, Microsoft shills? by imidan · · Score: 5, Insightful

      It's interesting to compare the development of Software as a Service with television programming. Most people are not outraged by commercials on television--it is understood that someone else 'owns' the show you're watching and that they have the right to put ads in it. It seems like what MS (and others) are trying to do is gradually shift to a software environment where normal people think of Windows as a thing that belongs to someone else (MS), and as a result, MS has the right to put ads in.

      Of course, we hate this idea because we grew up owning software, but if they can persist this long enough, a whole generation will grow up not owning software, but consuming it instead, and at that point, using computers could become as bad as trying to watch the evening news. You'll try to start a word processor, and as the thing 'loads', you'll be subjected to ads for household disinfectants and medications with alarming arrays of side-effects.

    4. Re:What do you say now, Microsoft shills? by youngone · · Score: 5, Insightful

      Honestly, how much more of this do you think people are going to put up with before they say 'enough is enough'?

      I think people will just assume that that's what Windows 10 is supposed to do, and not change a thing.

      Most people are not like you and me, they don't think too deeply about the laptop they've just bought. They bring it home, turn it on, accept some EULA, click a few 'next" buttons and an "OK" or two then start using it.

      I'm sure if it came with Linux Mint preinstalled an awful lot of people wouldn't even notice, because Gmail would work fine.

      I regularly need to ask people "What version of Windows does your computer run"? and about 2 in 10 know.

    5. Re:What do you say now, Microsoft shills? by nmb3000 · · Score: 5, Insightful

      Windows 10 is okay, all things told.

      No, it's not!

      Have standards sunk so low that an operating system which:

      - Has the ugliest and most backwards user interface in history.
      - Does not allow you to control the installation of updates.
      - Incorporates advertising into the shell (and now) the lock screen.
      - Steals your Internet bandwidth to help pay for the distribution costs of Windows Updates.
      - Gleefully violates your privacy by sending microphone recordings, keystrokes, email, file contents, and who knows what else to external servers without explicit consent.

      is "okay, all things told"? Even with the privacy concerns being associated with a company already found to be working with and providing data en masse to the NSA?

      Windows 10 is, at best, a complete disaster. Any systems improvements under the hood are completely overshadowed. I just can't wait to see what other fresh bullshit Microsoft pulls in a year or two when more people are on 10 and the OS is fully on the OSX model of perpetual updates. At that point there will be so little recourse, your computer may as well be owned by Microsoft and simply be leased to you (as long as you behave yourself).

      I don't know why they even call it a "personal computer" anymore.

      --
      "What do you despise? By this are you truly known." --Princess Irulan, Manual of Muad'Dib
      /)
    6. Re:What do you say now, Microsoft shills? by Man+On+Pink+Corner · · Score: 3, Insightful

      Ah, the time-honored refrain from every malware author, spammer, and other online lowlife in the history of computing: "Just delete it/turn it off. What's the problem?"

    7. Re:What do you say now, Microsoft shills? by gstoddart · · Score: 4, Insightful

      And, as I recall ... it was a gaping security hole they deprecated.

      Then they did the same thing in Vista with gadgets. Also, a gaping security hole they deprecated.

      And, I seem to remember they had them in Windows 7. And, again, it was a gaping security hole they deprecated.

      Trusting Microsoft hasn't fucked this up again is idiotic.

      But, more importantly, putting fucking ads on people's computers pretty much means Microsoft have gone full asshole on this one, and have really decided to fuck over their user base.

      Shit like this needs to stop. We don't have our computers to provide Microsoft with fucking ad revenue, we have them to do work and manage our stuff.

      I'm really beginning to think I'd be better off running my Windows 8.1 behind my own firewall with all updates turned off -- Windows 10 sounds like a bigger pile of shit every week.

      --
      Lost at C:>. Found at C.
  4. Y'know... by maugle · · Score: 5, Insightful

    The annoying part isn't that Microsoft would try to advertise on your own lock screen. No, the moment we heard that Windows 10 was announced as a free upgrade, we all knew they'd eventually stoop to this level. The annoying part is how they refer to it in their settings.

    "Get fun facts, tips, tricks, and more"!? Go piss up a rope, you insincere, weasel-mouthed, marketing stooges. You've already hidden the option to turn the ads off behind a labyrinth of menus, you could at least give us the courtesy of not bullshitting us any further than that.

  5. Just use Microsoft for games by AHuxley · · Score: 2, Insightful

    Enjoy your advanced gpu and play some computer games.
    After that turn Microsoft off and return to any other real OS. No need to go deep into settings on a real OS to get basic users rights back.
    Its always your computer :)

    --
    Domestic spying is now "Benign Information Gathering"
    1. Re:Just use Microsoft for games by tom229 · · Score: 4, Insightful

      There's nothing that makes Windows run more games other than the fact that Windows runs more games. If you want to have a real impact, only buy multiplatform games. Demand is the only thing that will change the industry. It will be complete waste of your time no doubt. The instant gratification generation never gets behind an issue or boycott that actually matters or requires critical thought.

      --
      If it ain't broke, don't fix it.
  6. Now we sit back and wait for infected ad servers.. by grilled-cheese · · Score: 4, Insightful

    Now we just sit back and wait for infected ad servers to deliver 0-day malware....

  7. customer-focused by supernova87a · · Score: 4, Insightful

    When you see something like this, you know that the Product development group has taken a back seat to the commercial / sales groups at a company.

    No self-respecting product designer / owner at a company would allow such a fundamental, first impression of the product to be tainted by advertising as they designed the thing. What product manager would say, during the design process, "wouldn't it be great if we could show ads all over the home screen of people's phones!"

    No. Only after the filter had been applied by the marketing / sales department and commercial officers to say, "well, we need to raise more revenue to make our shitty product line seem good" would the product team reluctantly agree to allow ads to make their way into this.

    All respect lost.