Slashdot Mirror


Google Is Testing Self-Promotion Ads On Search Results (pulseheadlines.com)

An anonymous reader writes: Google Inc. is testing a new feature to allow local businesses, celebrities, and organizations to post self-promoting information and ads on the company's search results. The information would be displayed on a design similar to Google's "mobile cards." This new type of self-promoting campaigns impulsed by Google appears to be an extension of "Google Podium," a beta that started last month with the collaboration of the U.S. presidential candidates. "This is an experimental search feature we are testing, but it is not tied to Google+. We are currently experimenting with presidential candidates and just started with some SMBs for a select pilot period," said a Google representative, as quoted by Modern Readers on Sunday.

45 comments

  1. will ad-blocking work? by turkeydance · · Score: 1

    just curious

    1. Re:will ad-blocking work? by Anonymous Coward · · Score: 0

      Eh, hopefully the ad-blockers will -- but only if the ads start to become dangerous and/or obnoxious (more then just text).

      I don't mind plain-text ads that stay in the banner / footer / sidebar, don't make noise, don't jump around, don't blink/flash, don't serve malware, and which don't block the primary content on the page.

      The top reason I run ad-block these days is to block ad-delivered malware (I used to run NoScript, but these days you need a bit of heuristics as well in addition to domain whitelisting). The secondary reasons have to do with the annoyance of jumping / hiding / pop-over / pop-under / blinking / noisy ads.

    2. Re:will ad-blocking work? by Anonymous Coward · · Score: 0

      I don't mind plain-text ads that stay in the banner / footer / sidebar, don't make noise, don't jump around, don't blink/flash, don't serve malware, and which don't block the primary content on the page.

      Good to know, some of us use an ad-blocker to block ads, not to give adblock devs control of the advertisements.

  2. Eric Schmidt related? by houghi · · Score: 1

    Is this Googles way of getting political influence? http://news.slashdot.org/story...

    --
    Don't fight for your country, if your country does not fight for you.
  3. I don't think that means what you think it means by drew_kime · · Score: 3, Informative

    This new type of self-promoting campaigns impulsed by Google appears to be an extension of "Google Podium."

    I don't think "impulsed" is a word. And this isn't just grammar pedantry, I really don't know what they think it means in this context. Supported? Designed? Driven? Endorsed? Created?

    --
    Nope, no sig
  4. That oughta hold the little SMBs by wonkey_monkey · · Score: 1

    We are currently experimenting with presidential candidates and just started with some SMBs for a select pilot period

    What's an SMB?

    --
    systemd is Roko's Basilisk.
    1. Re:That oughta hold the little SMBs by danhuby · · Score: 1

      Small and mid-sized business

    2. Re:That oughta hold the little SMBs by Zocalo · · Score: 1

      Small- and Medium-sized Business, an alternate version of SME - Small- and Medium-sized Enterprise.

      --
      UNIX? They're not even circumcised! Savages!
    3. Re:That oughta hold the little SMBs by xxxJonBoyxxx · · Score: 4, Funny

      Super Mario Brother. Before political correctness they would have said, "trying it on a few Goombas" but today people will say "SMBs" instead.

    4. Re: That oughta hold the little SMBs by Anonymous Coward · · Score: 0

      It's a remote filesystem protocol thingy, short for Samba.

      Now you're thinking: why would Google pick political candidates and Samba for a test pilot?

      Simple: politicians love dancing around the issues. Google is simply providing the music.

    5. Re:That oughta hold the little SMBs by wonkey_monkey · · Score: 1

      ^ Best answer.

      --
      systemd is Roko's Basilisk.
    6. Re: That oughta hold the little SMBs by Anonymous Coward · · Score: 0

      Super Mario Brothers

  5. You mean for non-Google entities? by Anonymous Coward · · Score: 0

    Google's been doing self-promoting ads for years.

    Such as "Don't be evil."

  6. Re:I don't think that means what you think it mean by wonkey_monkey · · Score: 1

    Wiktionary says it's an obsolete word meaning to impel or to incite, neither of which achieve cromulence in this case.

    --
    systemd is Roko's Basilisk.
  7. turning our depravity training into an asset by Anonymous Coward · · Score: 0

    us unchosens have experience in making everything we need out of almost nothing? that's the spirit...

  8. I didn't see any by U2xhc2hkb3QgU3Vja3M · · Score: 1

    We are currently experimenting with presidential candidates and just started with some SMBs for a select pilot period...

    I haven't seen any Super Mario Brothers ad.

  9. Re:I don't think that means what you think it mean by danhuby · · Score: 1

    Wiktionary says it's the simple past tense and past participle of impulse. Impulse means a sudden urge requiring action.

    Rephrasing then... "This new type of self-promoting campaigns that Google felt the urge to action..."

  10. Re:I don't think that means what you think it mean by danhuby · · Score: 1

    We must be looking at a different Wiktionary.

  11. ...experimenting with rigging elections... by Anonymous Coward · · Score: 0

    Good luck escaping The Donald, now!

  12. Exactly what I don't want by Anonymous Coward · · Score: 0

    More celebrity bullshit I would gladly go the rest of my life without seeing.

  13. Experimenting by Anonymous Coward · · Score: 0

    It is good to hear that Google is experimenting with presidential candidates. I hope they make them available as soon as they develop some. The existing ones are not so good.

  14. Re:I don't think that means what you think it mean by Nunya666 · · Score: 1

    What's "wiktionary"?

    Is that some dictionary that anybody can edit? Who would use a "dictionary" that any uneducated schmuck could edit? Perhaps the same people who think "10 times less" is grammatically correct.

    Dictionary.com (I mean dictionary.reference.com) does not list "impulsed" because it is not a word. It just asks "Did you mean impulse?"

  15. Re: I don't think that means what you think it mea by Anonymous Coward · · Score: 0

    Republicans hate English. They hate it.

  16. Re: I don't think that means what you think it me by Anonymous Coward · · Score: 0

    Which explains so much of what their kind does.

  17. Re: I don't think that means what you think it m by Anonymous Coward · · Score: 0

    Wow. U hit harder than Tyson.

  18. Re:I don't think that means what you think it mean by Anonymous Coward · · Score: 0

    That still doesn't make any sense. There's no such verb as "action".

  19. Whiskey Tango Foxtrot by Anonymous Coward · · Score: 5, Interesting

    They found ads on Google's search results page? How is this new? Is the author not an English native speaker, or is this one of the newer machine generated content articles. What the actual fuck is this gibberish babbling about?

    Also, what is the difference between "self-promoting information" and an advertisement? I thought they were the same thing.

  20. Politicians and SMBs are an odd combination by Anonymous Coward · · Score: 0

    Almost seems like they developed this platform exclusively to give candidates (and, in the future, other "VIPs") yet another channel to spread their propaganda, but then they realized that the the thing was a little bit too transparent (it's called podium for pete's sake!), so someone scribbled "and SMBs" on the pilot project specification.

  21. Re:I don't think that means what you think it mean by Anonymous Coward · · Score: 0

    Who would use a "dictionary" that any uneducated schmuck could edit?

    Anyone who wants to know various possible meanings of a word, including obscure or even incorrect ones that more pedantic dictionaries would omit. You should never rely on a single source of information, so having some incorrect entries is a small price to pay for better scope.

  22. new? by Mirar · · Score: 2

    Hasn't google been doing this for years, adwords and shopping and stuff? What's new?

    1. Re:new? by KGIII · · Score: 1

      > What's new?

      These appear to be ads. Ads for politicians. "Promotions." What makes this different is, as near as I can tell, it's never been easier than this to buy a politician.

      --
      "So long and thanks for all the fish."
  23. Re: I don't think that means what you think it mea by Anonymous Coward · · Score: 0

    That's why they won the Revolutionary War.

  24. Re:I don't think that means what you think it mean by wonkey_monkey · · Score: 1
    --
    systemd is Roko's Basilisk.
  25. Re:I don't think that means what you think it mean by wonkey_monkey · · Score: 1

    Dictionary.com (I mean dictionary.reference.com) does not list "impulsed" because it is not a word.

    Have you looked up "circular definition"?

    --
    systemd is Roko's Basilisk.
  26. Re:I don't think that means what you think it mean by Nunya666 · · Score: 1

    You sound like one of those people who believe anything they read on the Internet.

    My background in education instilled a mistrust in wikis. Since they can be edited by anyone, they cannot be used as references in collegiate papers. I would much rather use a reliable source than one where anybody can just make up shit.

  27. Re:I don't think that means what you think it mean by Anonymous Coward · · Score: 0

    Don't know, don't care, all I know is we're getting more ads! WHoooooooooHoooooooooo!!!!!!

    Slashdot used to be about tech and code and some fun things IT type folks did, now we're staying up on the latest advertising techniques!

    WhoooooooooooHooooooooooo!!!!!

  28. Re:I don't think that means what you think it mean by Anonymous Coward · · Score: 0

    (define) impulsed: "Shoved in your face and pushed down your throad" -- just another way of saying "advertised"

  29. shame your friends by Anonymous Coward · · Score: 0

    Search : Michael Cumberbatch

    Top Result : Michael Cumberbatch owes James Pickelwish 50 bucks!

    now James is in for another 42.57

  30. Re:I don't think that means what you think it mean by wonkey_monkey · · Score: 1

    Who says?

    --
    systemd is Roko's Basilisk.
  31. Re:I don't think that means what you think it mean by KGIII · · Score: 1

    OED lists it as a word. I have no idea if either of these will work:
    http://www.oed.com/view/Entry/...
    http://www.oed.com/search?sear...

    Err... You need a "library card" for that. Maybe. They're easy to "hack."

    Impuled:
    Etymology: < impulse n. or < Latin impuls- , participial stem of impellre to impel v.; compare obsolete French impulser.

        trans. To give an impulse to; to impel; to instigate. Also intr.

    Citation:
    "impulse, v.". OED Online. December 2015. Oxford University Press. http://www.oed.com/view/Entry/... (accessed March 07, 2016).

    Note the citation says 'impulse' but look at the URL. It hasn't been updated since 1869. According to their little image, it's not a frequently used word. I did have to poke at the formatting. Slashdot ate some of it. It also made me use HTML entities for < characters. Mouse over the URL and you'll see it. If you want, hack an OED account and have all the access you want. (I don't know my library card number, so I am some guy out of Surrey. At least OED thinks I am.)

    --
    "So long and thanks for all the fish."
  32. Re:I don't think that means what you think it mean by KGIII · · Score: 1

    Try OED. It's still a word. Expand the refreshed thread if you can't see my prior response. It's just not in common usage. Which is one of the reasons to use things like Wiktionary. I guess you could argue with OED, if you want? My prior response includes a citation or, better, it gives a couple of hints as to how to access the site.

    Hmm...

    hertsb0000xxxxx

    Change the "x" to a five digit number. If the first couple don't work, try again - bad luck and you've (maybe) picked on that's already in use and they've changed the settings. There are alternative prefixes.

    hertsb - is the library identifier.
    0000xxxxx is library card number.

    --
    "So long and thanks for all the fish."
  33. I've been testing DuckDuckGo by Threni · · Score: 1

    It's been going pretty well so far. Sometimes I use google search by mistake and see search history from ages ago. I don't use email much, and I use firefox instead of chrome, so despite using android on 3 devices I don't think google is getting very much out of me.

  34. South Park - ads taking ower the world by Anonymous Coward · · Score: 0

    South Park Ridding the World of Ads
    Jimmy explains how advertising evolved into "Sponsored Content".

    It’s Not a News Story!?

  35. Re:I don't think that means what you think it mean by drew_kime · · Score: 1

    http://www.cnet.com/news/study...

    If you don't want to click through, the key point is in the URL.

    --
    Nope, no sig
  36. Re:I don't think that means what you think it mean by Anonymous Coward · · Score: 0

    Dictionary.com (I mean dictionary.reference.com) does not list "impulsed" because it is not a word. It just asks "Did you mean impulse?"

    Nouns [like 'impulse'] are frequently turned into verbs. It's a natural linguistic phenomenon. Don't be so curmudgeon.