Amazon Is Now Sending Postcards To Remind Kindle Owners To Update Their Devices (the-digital-reader.com)

Reader Nate the greatest writes: Amazon's getting serious about a recent required firmware update. Last month Amazon sent out emails, asking everyone to update, and this week they stepped up their game. Several Kindle owners say they've received postcards from Amazon with reminders to update their Kindles. Sure, this is an important update which adds security certificates, but don't you think this is overkill?

Comments

Overkill?

[Anonymous Coward]

Speaking of overkill, how about somebody burning lean tissue blogging over the fact that Amazon decided to send postcards to people.

Why in god's sweet FUCK would I object to them going out of their way to send me a postcard to remind me that, if I want my Kindle to continue working, I better update the firmware?

It's like all the tards who took the internet in droves because they got all bent out of shape that they got a free U2 album they'll never listen to from Apple.

Jesus christ, talk about manufactured melodrama.

Re:Overkill?

[Lisandro]

Finally, some common sense in here. So we're punishing a company for not going the Microsoft route with upgrades and treating their customers with respect?

Re:Overkill?

[Lisandro]

More the assumption that they are going the Microsoft route. This is an update that essentially bricks your device if you don't get it.

Not it is not. Your device will work, you just wont be able to use it with Amazon online services.

I hate to play Devil's advocate for a corporation here, but c'mon. They're not only being nice enough to keep supporting old hardware but actively letting you know on how to update.

Re:Overkill?

[MobileTatsu-NJG]

First world problem, that's for sure.

Cop out.

It could have easily have been something else on your phone that played instead.

If hitting play was really that random on my phone then this wouldn't have upset me. Not that it matters anyway, if I wanted to listen to music that others have decided I should hear then I'd listen to the radio.

All Apple needed to do was send out a coupon for the free album instead of shoveling it onto people's devices. Despite your protestations, no, you don't actually want the door to this particular form of marketing to be opened.