That Awkward Moment When 'Apple Mocked Good Hardware and Poor People' (dailydot.com)
An anonymous reader quotes a DailyDot article: Phil Schiller, Apple's Senior Vice President of Worldwide Marketing, took the stage in Cupertino, California, earlier this week to explain some of the new features and specs on the new iPad Pro. Between showing off a new display and camera, Schiller also took some digs at Windows and PC users, specifically calling out those users who are on computers more than five years old. Schiller said that 600 million people are using PCs that are over five years old. 'This is really sad,' he said.
C. Custer, reporter for Tech in Asia also didn't like Schiller's remarks. He writes: If Apple's really targeting those 600 million old PC users, it seems to have done a pretty poor job. It's been more than five years since I saw the need to upgrade my primary computer, and nothing about the iPad Pro presentation made me rethink my position at all. But of course, Apple isn't really targeting those people. That was mostly just a cheap shot, a jibe at all of us poor fools who haven't yet seen the light. That's why the audience laughed knowingly, and even applauded. "Using the same machine for five years? How barbaric! Thank god we live in civilized society, where everyone throws their gadgets out and buys new ones every two years."
C. Custer, reporter for Tech in Asia also didn't like Schiller's remarks. He writes: If Apple's really targeting those 600 million old PC users, it seems to have done a pretty poor job. It's been more than five years since I saw the need to upgrade my primary computer, and nothing about the iPad Pro presentation made me rethink my position at all. But of course, Apple isn't really targeting those people. That was mostly just a cheap shot, a jibe at all of us poor fools who haven't yet seen the light. That's why the audience laughed knowingly, and even applauded. "Using the same machine for five years? How barbaric! Thank god we live in civilized society, where everyone throws their gadgets out and buys new ones every two years."
...The coworker sitting next to me us using a 5.5 year old macbook pro and defending it as "still as good as anything new."
What a barbarian.
The rich boys and their expensive toys, about which they understand a fraction.
It's tough to show off your new Porsche to the Marketing chippies around the watercooler, so your new Apple-thing will have to suffice...
Way back when, Apple was claiming that its computers lasted longer, and retained their usefulness longer, than other computers. Suddenly, this is supposed to be a problem?
"When you have eliminated the unacceptable, whatever is left, however improbable, must be the truthiness" - Holmes
This is the fundamental problem all computer makers face. The relentless advance of computing tech has far, far outpaced the computing needs of most people for at least the past 10-15 years. As long as the hardware keeps functioning, those people have no real need to buy anything new... so the manufacturers have to resort to other tactics (appeals to snobbery, techno-lust, inventing new "must have" features, etc.).
And, as others have pointed out, that comment of Shiller's was especially out of place given how many Mac users point to their still functional and useful "ancient" Macs. Heck, I've got a 2006 MacBook Pro that's still happily humming along, playing the role of our home media server. The battery is basically non-functional; but that's irrelevant for it's designated task.
#DeleteChrome
5 years ago, using a 5 year old computer could be rough. All but the most powerful machines seemed to be largely unusable by that age. But 5 years ago, 64 bit multiple core processors became common. 8 gigs of ram or more was suddenly commonplace. Hard drives under hundreds of GBs were uncommon. And then cheap SSDs came on the scene, reviving old hardware everywhere.
So, yeah, anymore a 5 year old computer is commonplace. I purchased my home desktop in 2010 (Dell XPS 8300, if I recall correctly, with a core i7 and 8 gigs of RAM), I added a 100 GB SSD in 2013 for use as the boot/OS drive, a second monitor around the same time, and a 4 TB drive for media storage in 2015. Although I am a relatively techie person, I see no need whatsoever to purchase a new computer within the next few years. Normally I want to be up with the times, but I am having a hard time seeing what I am missing out on. USB C, I guess? I can't think of anything else.