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At 40, There's Never Been a Tech Company Quite Like Apple (qz.com)

Mike Murphy, reporting for Quartz: Forty years ago today, two college dropouts decided to start selling cobbled-together computers out of a garage in California because they couldn't afford the ones on the market. They had an intricate wood-cut logo, not much money or manpower, and their first computer only sold about 175 units. But in the years between then and now, Apple has become one of the most valuable companies in the world, spurring revolutions in how we communicate, use computers, listen to music, and to a lesser extent, tell the time. [...] Some critics think that Apple is boring now, setting itself up to iterate on its successes and lock customers into their services with products that are very good, but nothing they haven't really seen before. This is a solid business strategy that will provide strong returns for years to come, but not those eye-popping leaps we've seen before. Here's a video Apple published recently showcasing 40 of its most remarkable products.

3 of 106 comments (clear)

  1. Apple is boring? by Noah+Haders · · Score: 4, Funny

    Boring? Just wait for the apple car. It will blow you away.

  2. Apples hold their value by Applehu+Akbar · · Score: 5, Funny

    "They had an intricate wood-cut logo, not much money or manpower, and their first computer only sold about 175 units"

    And if you can find one of these units, they are still the most expensive product that Apple has ever sold

  3. Re: Will apple change a 30% any toll usages will t by Anonymous Coward · · Score: 2, Funny

    still better than my hp-drive, running ms-car. it went into hybernation at a railway crossing the other day and then got stuck in an endless update loop. pushed it to a hp-garage, but they told me it was microsoft's fault. had it towed to a ms-garage where they told me hp was to blame - but they installed the free upgrade they had already secretly put in my trunk on my last visit. now it's not as fast as it used to be but on the other hand the steering wheel is now back on same place it used to be before the last update.

    apple car looks nice, but i've heard it mysteriously shrinks over time.