Uber To Pay Up To $25 Million For Misleading Advertising In California (bbc.co.uk)

Bruce66423 writes: Uber has agreed to a settlement of $10 million for misleading advertising about the quality of its background checks for drivers. One particular concern was its absence of fingerprint-based checking.Uber has agreed to no longer use such terms as "safest drive on the road" in its advertising. Prosecutors said Uber failed to prevent 25 people with criminal records from becoming drivers, including several sex offenders and a convicted murderer. Another language change included renaming its "safe ride fee" as a "booking fee." Uber has agreed to make the $10 million payment within 60 days to settle the agreement, otherwise they will be forced to pay an additional $15 million in two years.

Comments

Ban Uber from doing business there

[Anonymous Coward]

Deceptive advertising is the tip of the iceberg. But there are far more serious issues like potentially unsafe vehicles and inadequate screening of drivers. As the Kalamazoo shootings proved, Uber simply isn't safe. You have no way of knowing if your driver is harmless or perhaps a violent criminal. You have no way of knowing you're getting in a safe car. This proves that the so-called excess regulation that is allegedly favoring existing taxi companies is actually necessary. Uber needs to be shut down.