Newspapers Try To Stop Ad-blocking Browser Brave From 'Stealing Content'
New reader DarkLordBelial writes: The newspaper Association of America (NAA) has sent a letter to Brave Software, makers of the Brave browser, detailing how little they think of Brave's proposed solution. In the letter, NAA says Brave Software "should be viewed as illegal and deceptive by the courts." The letter suggests that replacing adverts with their own selected ads is no different to republishing the content and therefore copyright infringement. In response, Brave Software says all such assertions are false and that the NAA has misunderstood their business model. Founded by Mozilla's co-founder, Brave pays its users in bitcoin to watch ads. According to the company's plan, a website gets 55 percent of the money, whereas rest is distributed among users and Brave.
How about an add blocker with the following properties... 1: It only accepts adds on the right ( or left, user selectable ) margin, and 2: it only accepts adds up to a user selectable total size. A web site could send down 5 small adds or one big add or get blocked part way through a really big add. This would give the advertisers an incentive to create less irritating and smaller adds and the web site could charge more for being one of the first adds to be sent to the user.
Ted Nelson says "how's that World Wide Web working out for you guys?"
the preceding comment is my own and in no way reflects the opinion of the Joint Chiefs of Staff
Secondly: We really don't want your shitty content that much, either.
Third: You're like dinosaurs stuck in a tarpit; all these wailings, whingings, and whinings about your 'ad revenue' and how us ad-blocker users are 'stealing your content' is just your death-song.
Do you want to survive? Stop saturating us with shitty ads. Get a sense of scale and apropriateness. We're not going to pay attention to your ads anyway, but at least we won't block them if they're not playing video, flashing, doing shitty animations, popping up in our faces, or otherwise being annoying to the point where we want to punch the screen.
Also, while I've got your attention: Stop tracking us. We hate that shit. It's at least half the reason we block your shitty ads in the first place.
Get correct, or get extinct. Choice is yours.
Sincerely,
The Internet
Are YOU using the TOOL, or is the TOOL using YOU? Think about it!
>original content needs some sort of revenue.
Fine. Do subscriptions, or "ad fewer" like Wonkette does or convince your users to whitelist you, like FARK does (they also do subscriptions, so Drew can pay for his Maker's Mark).
>The race towards paying for nothing and getting everything for free seems somewhat out of sync with me.
It's not about paying nothing anymore. Users are quite happy to fork over money for subscriptions (hulu, netflix, amazon prime, etc) for content if it's at a decent price and not a fucking "MINE ALL THE USERS" for demographics. And when a subscription is paid for, if you promise no ads, don't do ads like the cable channels have done with bait-and-switch over the decades.
If you want to rely on ads instead of subscriptions, that's your own decision and not the users'. The users get the final say in what they display on their own terminals. Not you. If this isn't what you want, then change your damn business model.
I block ads because they are a security risk. When the ad industry finally decides to come up with some fucking standards that treat the users with respect, I'll stop blocking. But that is highly unlikely, because the ad industry and the dweebs that hire them are rapacious assholes.
They've thrown dead goats down this well for well on 20 years. Sorry, you guys fucked up, and you are no longer tolerated. Go. Away.
inb4 "but the ads pay for the free content"
if you can't convince your users to subscribe or whitelist you, then your content isn't really all that worth it, is it?
--
BMO
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