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Newspapers Try To Stop Ad-blocking Browser Brave From 'Stealing Content'
New reader DarkLordBelial writes: The newspaper Association of America (NAA) has sent a letter to Brave Software, makers of the Brave browser, detailing how little they think of Brave's proposed solution. In the letter, NAA says Brave Software "should be viewed as illegal and deceptive by the courts." The letter suggests that replacing adverts with their own selected ads is no different to republishing the content and therefore copyright infringement. In response, Brave Software says all such assertions are false and that the NAA has misunderstood their business model. Founded by Mozilla's co-founder, Brave pays its users in bitcoin to watch ads. According to the company's plan, a website gets 55 percent of the money, whereas rest is distributed among users and Brave.
How about an add blocker with the following properties... 1: It only accepts adds on the right ( or left, user selectable ) margin, and 2: it only accepts adds up to a user selectable total size. A web site could send down 5 small adds or one big add or get blocked part way through a really big add. This would give the advertisers an incentive to create less irritating and smaller adds and the web site could charge more for being one of the first adds to be sent to the user.
Secondly: We really don't want your shitty content that much, either.
Third: You're like dinosaurs stuck in a tarpit; all these wailings, whingings, and whinings about your 'ad revenue' and how us ad-blocker users are 'stealing your content' is just your death-song.
Do you want to survive? Stop saturating us with shitty ads. Get a sense of scale and apropriateness. We're not going to pay attention to your ads anyway, but at least we won't block them if they're not playing video, flashing, doing shitty animations, popping up in our faces, or otherwise being annoying to the point where we want to punch the screen.
Also, while I've got your attention: Stop tracking us. We hate that shit. It's at least half the reason we block your shitty ads in the first place.
Get correct, or get extinct. Choice is yours.
Sincerely,
The Internet
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