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Rovio's Desperate Push For 'Angry Birds' Movie (venturebeat.com)

An anonymous reader writes:Last year Rovio "cut 213 jobs, affecting all departments except those working on the film and its related projects," remembers VentureBeat, describing their effort to make a movie about three outcast birds on an island of happier birds who all meet in an anger management class. But "Since Rovio funded the entire film, the directors didn't have to answer to an executive committee or a board of trustees..." reports VentureBeat, quoting director Clay Kaytis as saying "We had to make ourselves happy... We were making the films for [ourselves] instead of for a larger entity that expects something in return."

After working for four years from a script by Jon Vitti (a writer for both The Simpsons and The Office), and funding a marketing onslaught that lasted nine months, Rovio finally saw their Angry Birds movie open in this weekend's #1 spot, according to the New York Times. "Most of the 'Angry Birds' financial risk fell to Rovio, the Finnish video game company, which paid $173 million to make and market the movie. As such, Rovio will receive the bulk of any profit."

In China, McDonald's released special Angry Birds burgers with red or green buns...which at least one patron complained made the buns look moldy.

4 of 145 comments (clear)

  1. Re:Why? by Anonymous Coward · · Score: 4, Funny

    Middle management. There are only 3 developers. :)

  2. Re:Jusr saw it... by Bing+Tsher+E · · Score: 3, Funny

    Maybe somebody can make a movie based on gorilla.bas. That's as good as 'Angry Birds' and it runs on my old PC-XT. Just a handheld VHS camcorder and my PC-XT. I guess it wouldn't win any awards for 'high budget.' And Microsoft would probably sue.

  3. Re: Jusr saw it... by Anonymous Coward · · Score: 2, Funny

    Your reply has convinced me you are right.

  4. Re:News for nerds... by PopeRatzo · · Score: 3, Funny

    I really should reset my account password solely so that I can block you.

    If you call the Slashdot 800- number, they'll give you instructions on how to do that.

    --
    You are welcome on my lawn.