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Microsoft Wants To Power Self-Driving Cars With Software, Not Build One (theverge.com)

An anonymous reader writes: Microsoft's Peggy Johnson said at the Converge conference (Warning: WSJ source paywalled) in Hong Kong this week that the company is not interested in manufacturing its own self-driving cars, but instead is interested in building software for cars. "We won't be building our own autonomous vehicle but we would like to enable autonomous vehicles and assisted driving as well," said Johnson, head of business development at Microsoft. "We in different ways enabled a variety of different partners and you'll see us continuing to do that." Microsoft is open to partners requesting an operating system for cars. The company has partnered with Harman to integrate Microsoft Office 365 into its infotainment systems, bringing Word, Excel, and PowerPoint to cars for the first time. "You're sitting in the car for many, many minutes a day. Can that be part of your new office, can it be your new desk, a place where you actually get work done?" asked Johnson. "We believe it can." Two years ago, Microsoft unveiled their "Windows in the car" initiative to compete against Apple's CarPlay.

29 of 220 comments (clear)

  1. Brings a new meaning... by KingOfBLASH · · Score: 5, Insightful

    ...to blue screen of death! :: CRASH ::

    1. Re:Brings a new meaning... by donaldm · · Score: 5, Funny

      ...to blue screen of death! :: CRASH ::

      I am Clippy, I noticed that you have been involved in an accident , please select from the following options.
      1) Call police --> Cues pay for service detective agencies.
      2) Call Ambulance --> Cues a selection of pay for service adds.
      3) Call a lawyer ..> Cues a selection of lawyer adds.
      4) Call towing service --> Cues pay for towing service adds.

      I notice you have not answered within the required five minutes, are you dead? Please answer "yes" or "no".
      I am sorry but I don't understand "Hhhhhh.. " please speak clearly.
      If you don't answer within 60 seconds I will call the nearest morgue, in the interim for your edification please peruse our list of funeral services.

      --
      There ain't no such thing as proprietary standards only proprietary formats. Standards are by definition open.
    2. Re:Brings a new meaning... by binarylarry · · Score: 5, Funny

      "One moment, upgrading your car to Windows 10..."

      *steering wheel stops working*

      --
      Mod me down, my New Earth Global Warmingist friends!
    3. Re:Brings a new meaning... by quenda · · Score: 4, Funny

      A shame there will be no Microsoft Zoom car, but we welcome their DrivesForSure certification program.

    4. Re:Brings a new meaning... by Mr+Foobar · · Score: 2

      10. You'd have to press the "Start" button to turn the engine off."

      Actually you already do that with a Prius. Push button to start, push same button to shut off.

      --
      -> I dislike sigs...
    5. Re:Brings a new meaning... by wonkavader · · Score: 4, Insightful

      The right way to think about this is "how much pain will it cause the people connected to you?" You can definitely find a way do yourself in painlessly. That's easy. What's hard is living after a brother, friend, son, etc. has killed himself.

      Set aside the bible stuff about people who destroy what god gave them going to hell. That's twaddle.

      Killing yourself makes you a prick. Only an inconsiderate, self-centered ass would do that to the people around him.

      If you're now disposable, do what you need to do to make your life interesting. Take up sky-diving. Become a commercial diver. Get a job working with explosives. Become a war photographer. As soon as you decide you're disposable, you have the opportunity to do things which are not available to other people because they're frightened. Go do something valuable for yourself or others.

  2. brakes.sys has caused a system error by Joe_Dragon · · Score: 5, Funny

    brakes.sys has caused a system error.

    Hold down start to reboot.

    1. Re:brakes.sys has caused a system error by ShanghaiBill · · Score: 5, Insightful

      Microsoft will have difficulty being successful in this area, for several reasons:
      1. They would be entering this market very late. Many car companies are already in bed with software partners.
      2. They have no expertise in developing high reliability software.
      3. They have no expertise in developing real time control software
      4. They have a poor track record with UIs anywhere but the desktop.
      My impression is that Ms Johnson was just ad libbing, and not really expressing Microsoft corporate policy. The only examples she gave were that people might want to view Powerpoint slides on their dashboard computer, or use it to update Excel spreadsheets while they are stuck in traffic. I don't think she would have said something that stupid if she was prepared and had time to think about what she was going to say.

      My prediction is that Microsoft will only get involved in the human facing entertainment side of car software. If they do get involved in actual control software, I predict they will fail.

    2. Re:brakes.sys has caused a system error by greenfruitsalad · · Score: 2

      can we all take a moment and appreciate the last collaboration of Microsoft and an automobile maker? let's take this shining example - Blue&Me (Windows CE in Fiat/Alfa Romeo/whatever else Fiat owns). so, what do the owners regularly do? http://www.alfaowner.com/Forum... oh yes, disconnect the f***ing car battery every now and then to get the damn thing to work.

    3. Re:brakes.sys has caused a system error by Kjella · · Score: 2

      Don't forget that Windows has run warships and submarines. At least on this page it says:

      With the same code base as Windows Embedded Compact 7, Windows Embedded Automotive 7 is an extensible technology platform that allows automakers and suppliers to deliver visually rich in-car experiences with a shorter time to market. Bringing the power of Windows to the car, Windows Embedded Automotive 7 includes a large set of integrated and flexible middleware components that allow automotive solutions to scale across a broad range of automotive makes and models. Drivers benefit from the rich user interface and features including state-of-the-art hands-free Bluetooth phone communications, speech commands, touch input, advanced dashboard systems and more.

      I don't think they'll be getting into the actual driving software, but I think they think that'll be an isolated set of sensors/logic and they can deliver the rest. That Microsoft will enable autonomous cars was a bit hubris though, if other companies enable autonomous cars Microsoft can deliver the interface. Not that I'm entirely sure why you'd want to, I think it'll be like mobile. A part of the high end market will go with the Apple experience, the rest will use something Android-ish and Windows Car will follow the footsteps of Windows Phone.

      --
      Live today, because you never know what tomorrow brings
  3. Cat got your tongue? by Anonymous Coward · · Score: 4, Informative

    More than a silly comment, I wonder if that kind of software will leak information to Microsoft like Windows 10. Just imagine: GPS maps of where and when you did drive. Where you stop for get gas/enegry. How many people travel in the car and their faces just for safety. If you get tickets and how many. Just for deliver ads in the front panel or phone home to your Microsoft profile for sync all the data they harvest for you. Better get a 2000s car where you are the driver and not a product for harvest data of.

  4. Sync by Anonymous Coward · · Score: 2, Funny

    Well, they do have experience, just look at the absolutely wonderful piece of work they did on Ford Sync.

    1. Re:Sync by nikkipolya · · Score: 2

      Yeah, that's probably why Ford realized their mistake and moved its Sync to Blackberry's QNX.

  5. Bringing the W10 experience to your car. by berchca · · Score: 3

    "Can we stall your car out with forced upgrades? Can we put ads on your dashboard?" asked Johnson. "We believe it can."

    1. Re:Bringing the W10 experience to your car. by Anonymous Coward · · Score: 2

      They actually did exactly this. Their car entertainment systems will occasionally just decide to do software updates. The whole system goes unresponsive with no actual clue to when it'll work again. I sometimes drive to work with a non-functional car stereo. It's insanity... they've taken a system that has basically been solved for, for decades, and made it bad.

  6. Never Ever... by beheaderaswp · · Score: 5, Insightful

    I've been a systems engineer since 1995, and before that worked networks and as a technician.

    Based on my experience with the reliability of Microsoft products: I will never EVER put my life in the hands of Microsoft.

    If the car runs Windows (or a Microsoft product) I won't own it or ride in it. Simple self preservation.

    --
    Another consultant who stuck it out.

    "We are the Priests, of the Temples of Syrinx..."
  7. Hahahaha! No. by SecurityGuy · · Score: 4, Insightful

    I'm very pro-self driving cars, but the thought of Microsoft, with their unenviable record on security and stability, running the thing? Oh, hell no. I'd walk first.

  8. If Microsoft made cars ... by Misagon · · Score: 4, Funny

    An oldie from many years ago, copied from http://www.hcs.harvard.edu/pnw...

    For all of us who feel only the deepest love and affection for the way computers have enhanced our lives, read on. At a recent computer expo (COMDEX), Bill Gates reportedly compared the computer industry with the auto industry and stated, "If GM had kept up with technology like the computer industry has, we would all be driving $25.00 cars that got 1,000 miles to the gallon."
    In response to Bill's comments, General Motors issued a press release stating: If GM had developed technology like Microsoft, we would all be driving cars with the following characteristics:

    1. For no reason whatsoever, your car would crash twice a day.

    2. Every time they repainted the lines in the road, you would have to buy a new car.

    3. Occasionally your car would die on the freeway for no reason. You would have to pull to the side of the road, close all of the windows, shut off the car, restart it, and reopen the windows before you could continue.
    For some reason you would simply accept this.

    4. Occasionally, executing a maneuver such as a left turn would cause your car to shut down and refuse to restart, in which case you would have to reinstall the engine.

    5. Macintosh would make a car that was powered by the sun, was reliable, five times as fast and twice as easy to drive - but would run on only five percent of the roads.

    6. The oil, water temperature, and alternator warning lights would all be replaced by a single "This Car Has Performed An Illegal Operation" warning light.

    7. The airbag system would ask "Are you sure?" before deploying.

    8. Occasionally, for no reason whatsoever, your car would lock you out and refuse to let you in until you simultaneously lifted the door handle, turned the key and grabbed hold of the radio antenna.

    9. Every time a new car was introduced car buyers would have to learn how to drive all over again because none of the controls would operate in the same manner as the old car.

    10. You'd have to press the "Start" button to turn the engine off."

    --
    "We mustn't be caught by surprise by our own advancing technology" -- Aldous Huxley
  9. In the Near Future... by Spasmodeus · · Score: 4, Funny

    "Cortana, take me home."

    "Okay. Relax and enjoy these sponsored messages from our selected partners."

    "Cortana, skip ads"

    "Skip ads is not available on Microsoft Drive Home Edition. Upgrade to Drive Professional Edition? $6000 USD will be deducted from your savings account at... Wells Fargo Bank"

    "NO! Do not upgrade!"

    "Okay. We are passing by Applebee's San Bruno. Would you like to travel to Applebee's San Bruno for their new hearty Chicken Ravioli Pot Pie?"

    "NO!"

    "Say 'no' again to confirm travel to Applebee's San Bruno."

    "Argh. Uh. Yes?"

    "Okay. Traveling to Applebee's San Bruno."

    "NO! Cortana! Take me home!"

    "This is hacker group carhakz.ru. We now control your car. Transfer $1000 to our account or car will drive into oncoming traffic in 10... 9..."

    "Shit! Shit! Cortana! Transfer $1000 to carhakz.ru!"

    "Okay. Updating to Microsoft Drive Enterprise Edition. $10000 USD being transferred from... Wells Fargo Bank."

  10. Re:BSOD by MobileTatsu-NJG · · Score: 5, Funny

    The manufacturers originally wanted to use Linux but were unable to overcome the issue of bad drivers.

    --

    "I like to lick butts!" by MobileTatsu-NJG (#32700246) (Score:5, Informative)

  11. MS in a car? Never by Anonymous Coward · · Score: 2, Insightful

    ...and not for the reasons you might think.

    Yes, we can all make jokes about blue screens and bugs and stuff.

    But the main reason I'd never take a car with MS software in it; MS is a serial murderer of their own products. They jump into any and all potential markets, do their product and then when the beancounters say that the profit charts do not look like a hockey stick with infinite moneys in the horizon, they drop it like a hot potato. Sometimes for another version of the same thing, often for some new initiative. Either way, anything you buy from MS has a lifespan of 1-3 years, tops. For cars that is a terrrrible deal.

    (see: Zune, "Plays for Sure", original XBox, Windows Phone, PC Joysticks, Kinect, any number of games-related initiatives - Games for Windows, Microsoft Flight, Flight Simulator, Project Spark, Fable...)

    As soon as the beancounters say that this thing here isn't raking money hand over fist and has no immediate prospects to do so, they'll toss the whole thing to a bin. Updates stop etc. I already have enough MS-related paperweights (physical and software) that would otherwise be serviceable, but MS no longer supports them.

    This is also the reason why I could never touch HoloLens. The tech & idea looks sweet, but I know that by the time beancounters have determined that it will not make then gazillion bucks, they'll just pull the plug and you'll have an expensive piece of junk with no more software support.

    The only things they seem to be keeping up are lates XBox version, Office, Windows and DirectX. And even on DirectX they seemed to require outside prodding (Mantle and new generation of consoles) to get them going. In other words, they would've been happy to sit on the old software stack, but there was a real risk they would lose a major competitive advantage (Windows, gaming) if they decided to ignore third party advances there.

    So, buy a MS software filled car and find out that 3 years later software updates stop and, if you are lucky, that means your in-car entertainment system is now rapidly degenerating into a non-working state, if you are unlucky your car no longer works.

  12. Re:It will stop in the middle of the road by fahrbot-bot · · Score: 2

    To upgrade to the new version of the software, which you already said you didn't want.

    Microsoft seems to have trouble understanding that "no" means "no" - if you know what I mean...

    --
    It must have been something you assimilated. . . .
  13. Lawyers are licking their chops... by jcr · · Score: 2

    Any car maker who trusts Microsoft's code to control a car is looking at nine-figure payouts.

    -jcr

    --
    The only title of honor that a tyrant can grant is "Enemy of the State."
  14. Give us a break already by brantondaveperson · · Score: 4, Insightful

    You're sitting in the car for many, many minutes a day. Can that be part of your new office, can it be your new desk, a place where you actually get work done?

    Or, how about our employers stop finding new and increasingly intrusive ways to gain from us our endeavours, and we just read a book in the car instead?

  15. Re:That's too bad... by fisted · · Score: 2

    Are they manufacturing it themselves, though?

  16. Re:Let's hope not by Ol+Olsoc · · Score: 2

    The idea of getting work done in your car on the way to work is ridiculous, bordering on scary...

    I do it all the time. I take the bus directly to work. Internet through my iPhone, and it's emails-away!

    BONUS: Arrive at work not stressed from fighting traffic.

    How do you get your car on the bus?

    --
    The shepherds did so well protecting the flock that the sheep no longer believed that wolves existed.
  17. Based on past experiences by Tangential · · Score: 3, Interesting

    That's just what we want. A company that took several decades to figure out that security and stability might have some value and that has a legacy of releasing barely beta quality software as commercial ship so that its customers could find the problems building the software that controls our cars. Anyone who has been stuck with a Ford Sync (sadly I am in that group) or MyFord Touch radio running the crap software MS built knows how bad of an idea this is.

    --
    Suppose you were an idiot. And suppose you were a member of congress. But then I repeat myself. -- Mark Twain
  18. Oh HELL NO by JustAnotherOldGuy · · Score: 2

    "The company has partnered with Harman to integrate Microsoft Office 365 into its infotainment systems, bringing Word, Excel, and PowerPoint to cars for the first time. "You're sitting in the car for many, many minutes a day. Can that be part of your new office, can it be your new desk, a place where you actually get work done?" asked Johnson. "We believe it can."

    How about NO? Does NO work for you?

    Stop trying to making every second of everyone's life about working. HOW ABOUT "FUCK YOU", MICROSOFT?

    --
    Just cruising through this digital world at 33 1/3 rpm...
  19. Here's how this will play out by wonkavader · · Score: 5, Insightful

    These are the steps, in order, Microsoft will go through:

    Microsoft will work on a self-driving car for a very short time and figure out they cannot do it fast enough to compete.

    They'll partner with another company. There will be lots of hoopla, but nothing will come of it, and the partnership will dissolve.

    They'll buy a company which is well-respected and doing well/poised to succeed. It will rapidly go down the toilet and they'll sell it.

    [ optional step ] They'll come out with their own product too late.

    They'll partner with successful companies to get hooks into cars which link to their other products. This will be marginally profitable. They will attempt to use this to gain as much leverage as possible. This may or may not be successful, but will anger people.