TP-LINK Loses Control of Two Device Configuration Domains (helpnetsecurity.com)
Reader Orome1 writes: Security researcher Amitay Dan warns that tplinklogin.net, a domain through which TP-LINK router owners can configure their devices, is no longer owned by the company, and that this fact could be misused by malware peddlers. TP-LINK has confirmed that they no longer own the domain in question, and will not be trying to buy it from the unknown seller for now. Instead, they intend to change the domain in the manuals to a newer one that's already in use.ComputerWorld has more details.
That was what you did PRE-CLOUD. Now all the vendors want you to go through their website.
That way, later, when they discontinue the product --- they can require you purchase an upgrade, next time you want to make changes.... Or even better, they can bill you a monthly fee, and turn your network off if you forget to renew the license; e.g. Meraki.
The router resolves that domain to the 192.168 address of the router. It has nothing to do with 'the evilz CLOUD'. Only on /. does idiocy like this get modded 'insightful'.