LinkedIn Moves Into Video, Starting With Quora-Style Q&A From Influencers (techcrunch.com)
LinkedIn has become the latest major technology company to get into video content. On Tuesday, the social network for professionals announced a new app that its hand-selected group of influencers can create and share short videos directly to the app's news feed. It's the first time LinkedIn has ever let users upload video directly to the service, something that's been standard on other social sites for years. TechCrunch adds: LinkedIn will start first with videos created by LinkedIn 'Influencers' -- an invitation-only group of 500 LinkedIn users who have significant numbers of followers and who regularly post content to the site -- who will be making videos that are short, 30-seconds-or-less responses to questions put to them specifically or to the community at large. Influencers will be creating their videos using a special iOS and Android app called "Record" that LinkedIn has created for this purpose -- which for now will only be accessible by these Influencers, LinkedIn tells me.
The rest of us peasants don't get to participate. LinkedIn is about following the important, big name C level folks using the platform to further promote their names and businesses. It's not about the rest of us. I won't participate in their scheme...if I wanted to watch videos of narcissists doing their thing, there is YouTube and Facebook.
I don't think LinkedIn users are at all interested in any kind of media. LinkedIn is modern equivalent of self-updating Rolodex.
LinkedIn used to be a place where professionals could post an electronic resume, where one would keep a nicely trimmed list of well-known associates that would validate claimed experience with at least some level of authenticity.
Today it's a place where people attempt to connect up with anyone and everyone they've never worked with, all for the express purpose of creating an online resume that would make God himself look woefully inept by comparison.
Video? Sure, why the hell not. It's not like you're going to risk data integrity...