This Company Has Built a Profile On Every American Adult (bloomberg.com)

Reader schwit1 writes: Every move you make. Every click you take. Every game you play. Every place you stay. They'll be watching you. IDI, a year-old company in the so-called data-fusion business, is the first to centralize and weaponize all that information for its customers. The Boca Raton, Fla., company's database service, idiCORE, combines public records with purchasing, demographic, and behavioral data. Chief Executive Officer Derek Dubner says the system isn't waiting for requests from clients -- it's already built a profile on every American adult, including young people who wouldn't be swept up in conventional databases, which only index transactions. 'We have data on that 21-year-old who's living at home with mom and dad,' he says.

Comments

Good luck

[bsharp8256]

Good luck finding me in my mom's basement!

Re:Good luck

[mulvane]

It's either her dead body, of the really feminine sounding boy dressed up and talking like her telling himself about how all the women are whores. 50/50, and most cops are smart enough to realize you aren't the dead mummified boy sitting in the rocking chair.