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Super Mario Is Coming To The iPhone (popularmechanics.com)
One of the first announcements made at Apple's iPhone 7 launch event was that Nintendo's Super Mario Bros franchise will be coming to the iPhone. The announcement was short, sparse with details, but certainly well received. Popular Mechanics reports: "Nintendo head Shigeru Miyamoto took the stage early in Apple's iPhone 7 reveal in San Francisco today to announce and demonstrate the new game Super Mario Run, the first Mario game for the iPhone. The game is simple: Mario runs completely, a la Temple Run, and you push buttons to make him jump and try to reach the end of the levels. Miyamoto says 'you can play the game one-handed for the very first time.' There's a battle mode, too, where you try to top friends' scores. Super Mario Run will come out sometime this fall before the holiday season. Pricing is TBA, but Miyamoto promises there will be a single price and no in-app purchases." In a separate report via Kotaku, Nintendo said, "We do intend to release the game on Android devices at some point in the future." The news sent Nintendo's stock soaring, up 29 percent in U.S. trading after the announcement.
...according to the App Store listing.
That depends on your perspective.
With enough cash reserves to lose $250M a year until 2052 before needing to call for bankruptcy... I'd say they are pretty financially smart.
Combined with the fact that most Mario games outsell Poke'mon during a given generation of games. Don't forget that Poke'mon is owned by the Pokemon Company, a consortium of three companies of which Nintendo is a part. So Nintendo won't see 100% of the profits from any of those sales.
You're also omitting some of their other heavy hitting first party titles. Legend of Zelda, Metroid, Smash Bros., Mario Kart, Pikmin, Animal Crossing.
Nintendo's biggest problem has been third-party developers for their consoles ever since the N64. The GameCube had a few really good titles, but nowhere near the PS2. The Wii hit it big, but again not a wide range of good titles like the PS3 and XB360. Wii U? well, we've seen how well that's been doing... Now if only they'd release that Zelda game and a Metroid or 2...