Viewers Only Watch 10% of Pay-TV Channels: Nielsen (usatoday.com)

Chances are if you have cable, satellite or telco-delivered TV service, you aren't watching all the channels in your package. Heck, you probably aren't even watching half of the channels you pay for. Global information and measurement company Nielsen has conducted some research and found that viewers are actually watching, on average, only about 20 of the 200 channels they pay for. What this means is that a majority of us watch less than 10% of the channels we pay our cable, satellite or other provider for. USA Today reports: Back in May 2014, viewers watched 10.6% of the 197 channels they said they paid for, Nielsen's TV Audience Report found. A year later, viewers watched 9.6% of the 208 channels they got. This year, viewers also watched 9.6% of the 206 channels on their pay-TV service. That doesn't mean customers are unhappy with their service. "There is a jump between 'I'm not watching all the channels I pay for' to 'I'm not going to pay for more channels than I watch,'" says Glenn Enoch, senior vice president of audience insights for Nielsen. "What we do know is that people who have skinny bundles are lower-income than the average, so this is more about household income than viewing behavior." Pay-TV companies need to experiment, for sure, because other consumer behaviors in the Nielsen report suggest traditional TV viewing by those under 35 continues to fall, says Colin Dixon, analyst and founder of nScreenMedia.

Comments

Can't watch TV, it's all pro Hillary

[Anonymous Coward]

Back in my day, people who committed crimes were punished. Now they get to be President.

Re:Can't watch TV, it's all pro Hillary

[guruevi]

At least his comments can be condensed into a tweet and is thus a great source for comedians. Trying to get your head around and subsequently condense 35k documents into a soundbite just doesn't work very well. That's the primary reason Clinton is getting away with it: people are just too stupid to pay attention to a complete narrative. Independently these emails have no weight, everybody relates to office gossip sent by emails. It's what they imply or admit is happening (getting the town hall questions in advance, receiving money for favors from "state enemies" etc) even though there is no direct evidence (anymore) but trying to translate, following the narrative, filtering relevance and the reading between the lines Hell, even just their stance regardless of the content of the emails is telling. There is no way someone can fake 2000 messages per day, let alone 30000 emails with all the correct dates and names and context, even the best story writers couldn't do this in the months she's been a candidate. Saying a reputable media organization faked the entire thing is just ludicrous and just crossing your fingers and hoping the media follows your instructions.

Re: Can't watch TV, it's all pro Hillary

[the_Bionic_lemming]

So when it was legal to do so - people should flip out?