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Twitter May Save Vine by Selling it (techcrunch.com)

Internet products come and go. Twitter announced late last month that it will be shutting down its micro-video platform Vine. But the fate of Vine, which has since received a lot of support, could change. Twitter has received a large number of bids from interested parties looking to buy the app, reports TechCrunch. From the article: One source says that at least some of the offers are for less than $10 million, indicating Twitter might not generate significant revenue directly from selling Vine. However, Vine could still benefit Twitter even if it's owned by someone who would help it thrive and retain the strong integration between the two apps. Vine content plays instantly in the Twitter stream, bolstering its current parent company's quest to serve more video that could attract user engagement.

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  1. Re:Bad idea. by xxxJonBoyxxx · · Score: 3, Interesting

    >> Vine sucks, it was a stupid idea, and it needs to die.

    I dunno. It's how my son consumes most of his professional sports. (e.g., "Who has time to wait for ESPN?" or "Did you see that catch? Here let me play it again.") And it's more conducive to conversation than a "long" 1-minute video, because everyone remembers what the context was after the clip.

    I think these little Blitverts are thriving among the generation that will soon replace the whiney millennials - I wouldn't count them out.