Apple Cuts Tim Cook's Pay After 2016 Performance Falls Short (cnbc.com)
Apple cut CEO Tim Cook's 2016 pay after the iPhone maker missed its revenue and profit goals for the year. From a report on CNBC: Although Cook's annual salary went up by $1 million, he received $8.75 million in total compensation for the year, according to an SEC filing posted on Friday, down from the $10.28 million he received in 2015. Company executives received about 89.5 percent of their targeted annual incentives. The company said its annual sales were down nearly 4 percent, or $215.6 billion, from its target of $223.6 billion, and its operating income was down 0.5 percent from its target at $60 billion, according to the filing.Apple last year faced declining revenue as it grappled with the first prolonged slump in iPhone sales. The salary of some other executives were also trimmed.
I am sure that some PR dolt is telling Apple that they really get to the public to understand their message. However, it seems clear that the sustained and pretty narrow criticism that their non-phone hardware is crappy is not a marginal opinion. They simplified their line into a 'use old laptop parts for everything' which may make sense from the perspective of simplifying their parts bin but not for much else.
This does mean they have a lot of options for correcting this tailspin. It may be selfish, but from my perspective I want a data truck. Give me a Mac Pro tower.
---- The above post was generated by the Turing Institute. Maybe.
This is the effect of them neglecting their impoverished desktops and laptops line-ups. I hate them for having me to use 6.5 year old MBP laptop with no suitable PC/Win equivalent in the last few years. I want Apple power laptop, not a shiny-encrusted chicken shit tablet calculator worth €3333.