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Study Finds Link Between Profanity and Honesty (neurosciencenews.com)
A team of researchers from the Netherlands, the UK, the U.S. and Hong Kong report in the journal Social Psychological and Personality Science that people who use profanity are less likely to be associated with lying and deception. Neuroscience News reports: Profanity is obscene language which, in some social settings is considered inappropriate and unacceptable. It often refers to language that contains sexual references, blasphemy or other vulgar terms. It's usually related to the expression of emotions such as anger, frustration or surprise. But profanity can also be used to entertain and win over audiences. As dishonesty and profanity are both considered deviant they are often viewed as evidence of low moral standards. On the other hand, profanity can be positively associated with honesty. It is often used to express unfiltered feelings and sincerity. The researchers cite the example of President-elect Donald Trump who used swear words in some of his speeches while campaigning in last year's U.S. election and was considered, by some, to be more genuine than his rivals. The international team of researchers set out to gauge people's views about this sort of language in a series of questionnaires which included interactions with social media users. In the first questionnaire 276 participants were asked to list their most commonly used and favorite swear words. They were also asked to rate their reasons for using these words and then took part in a lie test to determine whether they were being truthful or simply responding in the way they thought was socially acceptable. Those who wrote down a higher number of curse words were less likely to be lying. A second survey involved collecting data from 75,000 Facebook users to measure their use of swear words in their online social interactions. The research found that those who used more profanity were also more likely to use language patterns that have been shown in previous research to be related to honesty, such as using pronouns like "I" and "me."
Those who are less likely to hold back what they are saying are more likely to not hold back what they are thinking. Big surprise.
some people think he's honest
and
he's not honest by any measure
are not in conflict. Trump uses profanity to appear honest; and as people associate profanity with honesty they attribute "straight-forward" and "honest" to his persona (I'm not American or pro or anti Trump, just an interested outside observer). Bullshit is an art, and he's better at it than most.