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Let Us Now Praise MacroMind Director (fastcompany.com)

Adobe announced last week that it is discontinuing sales of Contribute, and Director, adding that support to Shockwave for Mac will also be stopped in March. Fast Company's editor Harry McCracken ran into Marc Canter, the industry legend who cofounded MacroMind, the company that created Director back in the 1980s. Following is an excerpt from their conversation: I took the opportunity to ask Canter for his thoughts about Director, which was born in the pre-web era when CD-ROMs seemed to be the future. He told me that 85% of the CD-ROMs published in the medium's golden age were assembled using the package. "You'd buy this $800 product and hang a shingle and make multi-millions," he said. Canter also lamented that Director doesn't receive the same appreciation for its pioneering role in interactive content creation as does Apple's HyperCard, which appeared two years after Videoworks and had a much briefer period of relevance. He's right. Even though Director long ago faded away, it gave way to Flash, which was rendered irrelevant by HTML5 -- and it deserves a spot on any list of the most significant foundational technologies of all time.

34 comments

  1. Don't bother RTFA.. by subk · · Score: 5, Informative

    ..The entire "article" is in TFS.

    --
    Now, if you'll excuse me, I have backups to corrupt.
    1. Re: Don't bother RTFA.. by Anonymous Coward · · Score: 1

      An article asking us to praise some old version of some irrelevant out competed shit that died Long ago.... waste of our time.... and claiming credit of inspiring everything similar and better that came after....

      Fuck off...

      Maybe I should write an article asking people to praise IE or maybe Netscape.... and either of those would be way more deserving...

      Next time someone would write an article asking us to praise cavemen for inventing the wheel.

    2. Re: Don't bother RTFA.. by Anonymous Coward · · Score: 0

      Next time someone would write an article asking us to praise cavemen for inventing the wheel.

      The wheel is dead? Has Netcraft confirmed it?

    3. Re:Don't bother RTFA.. by Dan+East · · Score: 1

      Maybe I want to see the advertisements.

      --
      Better known as 318230.
    4. Re: Don't bother RTFA.. by fustakrakich · · Score: 1

      Maybe I should write an article asking people to praise IE or maybe Netscape

      IE, no, Mosaic... And I still use Netscape. There's still no better.

      --
      “He’s not deformed, he’s just drunk!”
    5. Re:Don't bother RTFA.. by Anonymous Coward · · Score: 0

      So you're the guy.

  2. Too late? by Anonymous Coward · · Score: 0

    And... I'm sure he made a lot of money for his works. It's not like he was running a charity or something...

  3. Open source it !!! by martiniturbide · · Score: 3, Insightful

    Why software has to die? Open source it !!! I guess there is still one crazy guy out there that still wants to use it and develop it !!

    1. Re:Open source it !!! by fustakrakich · · Score: 2

      Why software has to die? Open source it !!!

      I agree. They should lose their copyright protection if they don't make it available. We need to put relevant conditions on copyright.

      --
      “He’s not deformed, he’s just drunk!”
    2. Re:Open source it !!! by Anonymous Coward · · Score: 0

      I'm sure there are significant portions of the software code that are licensed to Adobe or bound to some funky contact terms. I believe it isn't possible without significant investment of money or effort, something Adobe has zero incentive to do.

    3. Re:Open source it !!! by Anonymous Coward · · Score: 0

      Just another reason to abolish copyright. Its sole purpose is to protect entrenched interests. The internet is failing to protect us from such tyranny. We desperately need ad hoc mesh networks that can't be traced and shut down to put a quick end to the argument.

  4. Good riddance by DontBeAMoran · · Score: 2

    Flash, Silverlight, Java applets, etc. All that proprietary binary blobs crap needs to cease to exist.

    --
    #DeleteFacebook
    1. Re:Good riddance by l0ungeb0y · · Score: 3, Insightful

      You have absolutely no fucking idea what you are talking about. Director was an amazing Authoring Tool for Interactive Content well before the Days of Flash and Java Applets. In fact, Director was out a few years before the Mosaic Web Browser was created. The World Wide Web as we know it didn't even exist back then, aside from a hand full of sites that existed mainly out of novelty. Director was the IDE and SDK of choice for CD-ROM based Interactive Media, which back in it's day in the early to mid 90's was the main source of Personal Entertainment on PCs before Web Sites, Modern Social Media and Streaming and most certainly inspired an entire generation of Content Developers and Programmers

  5. So Adobe drops the ball by Anonymous Coward · · Score: 0

    On it's best multimedia software... Incredible.

    I used Macromedia Director for years, and always been puzzled by the lack of investment from Adobe in it after they brought Macromedia (like they didn't know what to do with it).

    Now we have the conclusion of the saga. And yes, they didn't know what they had.

    1. Re:So Adobe drops the ball by 93+Escort+Wagon · · Score: 5, Insightful

      I used Macromedia Director for years, and always been puzzled by the lack of investment from Adobe in it after they brought Macromedia (like they didn't know what to do with it).

      I would argue they knew EXACTLY "what to do with it". They bought Macromedia to kill off their last relevant competitor. That's all they cared about, and that's what they accomplished.

      --
      #DeleteChrome
    2. Re:So Adobe drops the ball by Anonymous Coward · · Score: 0

      Right?! Macromedia Fireworks was a Photoshop killer in the field of web design anyway. It was this awesome combo of vector/raster graphic design, perfectly suited for web design in the late 90s.

  6. Lingo is bizar beyond anybodys imagination. by Qbertino · · Score: 4, Interesting

    I did my Multimedia Design Diploma in 2001. One big part of the curriculum was building Multimedia Applications in Director. Our class learned programming in Lingo (the programming language of Director). With some teacher who had learned programming in Lingo and thus knew literally less than nothing about programming.
    After my training I had a gig for 9 months building SAP simulations with sliced up screenshots and buckets of cobbled-together Lingo code in Director. This was such an kafkaesk thing, you'd barely believe it.

    Seriously, if you want to know why Director doesn't get any praise - aside from Adobe screwing things up ... again - look at Lingo. This abysmal disaster of a PL has no equal on this planet. It's basically a programming language designed by people who couldn't really tell the difference between a value and a variable. I'm not joking.

    If you think PHP is a mess, you have seen nothing my friend. Lingo takes the cake and wins the battle of bizar 'programming' languages hands down with flying flags, even with RunRevs "Transcript", Typo3s/Neos' "TypoScript" (Don't ask, you don't want to know, seriously now) and older versions of SQL joining the fight.

    Director had some nice animation and prototyping/RAD concepts, no doubt. But at a certain point they should've brought some people in who knew what they were doing - you know, like with ActionScript 2 in Flash.
    They didn't and Director died a well deserved death.

    I'm so glad JavaScript is slowly taking the place of the universal frontend/ui language and, trust me, if you'd've seen Lingo, you would be too.

    My 2 cents.

    --
    We suffer more in our imagination than in reality. - Seneca
    1. Re:Lingo is bizar beyond anybodys imagination. by Anonymous Coward · · Score: 1

      You're glad that Director/Lingo is being replaced by a language that was well thought out... namely JavaScript?

    2. Re:Lingo is bizar beyond anybodys imagination. by Anonymous Coward · · Score: 0

      You happy JavaScript replaced Lingo?

      I happened to use Lingo for a while back in the 1990s but am a C++ programmer. But I've sat adjacent to enough JavaScript code (and programmers) to know what a steaming pile it is. But I'll tell you this... JavaScript doesn't know its arse from its elbow.

      You think Lingo is weird confusing a value with a variable? What about languages like JavaScript that confuse void, null, 0, 0.0, empty string, empty set and almost everything else in some typeless error-prone abominination?

  7. I come not to praise MacroMind Director by Anonymous Coward · · Score: 1

    but to bury it.

  8. Attribution is what's holding us back. by Anonymous Coward · · Score: 0

    Attribution is what's holding us back from true progress.

  9. Flash != Flash Player by tepples · · Score: 4, Insightful

    "Flash, which was rendered irrelevant by HTML5"

    No, Flash Player "was rendered irrelevant by HTML5", as was Shockwave. You still need some application to create vector animations that play back in the SVG or HTML Canvas environment. Which timeline-based animation editors are HTML5 animators using to create animations? Or are they all just rendering to video, which is ten times bigger than vectors and lacks any semblance of interactivity?

    To create animations for Shockwave, you used Director.
    To create animations for Flash Player, you used Flash.
    To create animations for HTML Canvas, you use ________

    1. Re: Flash != Flash Player by Anonymous Coward · · Score: 0

      For macOS you use Hype.

    2. Re:Flash != Flash Player by Anonymous Coward · · Score: 0

      Notepad!

    3. Re:Flash != Flash Player by trash+eighty · · Score: 1

      I use Hippani to create interactive time-line based HTML5 animations.

    4. Re:Flash != Flash Player by ausekilis · · Score: 1

      "Flash, which was rendered irrelevant by HTML5"

      No, Flash Player "was rendered irrelevant by HTML5", as was Shockwave. You still need some application to create vector animations that play back in the SVG or HTML Canvas environment. Which timeline-based animation editors are HTML5 animators using to create animations? Or are they all just rendering to video, which is ten times bigger than vectors and lacks any semblance of interactivity?

      To create animations for Shockwave, you used Director. To create animations for Flash Player, you used Flash. To create animations for HTML Canvas, you use ________

      Dreamweaver. It's had Javascript capabilities to move around stuff, time, animate and interaction bindings since version 2 nearly 20 years ago.

    5. Re:Flash != Flash Player by tepples · · Score: 1

      Which timeline-based animation editors

      Notepad!

      I don't know which "Notepad" you're talking about, but Windows Notepad is a text editor, not a timeline-based animation editor.

    6. Re:Flash != Flash Player by Anonymous Coward · · Score: 0

      Thanks to HTML canvas and JS, Notepad is now a timeline-based animation editor.

    7. Re:Flash != Flash Player by tepples · · Score: 1

      Where does Notepad show a view of the timeline? And how easy is it for animators to adapt from Adobe Flash to Notepad?

  10. Director is dead by paulxnuke · · Score: 1

    They had such a lock on their niche that they seemed unassailable, back in the day.

    Lingo was the technology that convinced me that programmers are born, not made. It was arcane and had a lot of reserved words to learn, but it was pretty simple to understand. Completely beyond the comprehension of most of its target audience, though.

    The lesson was hammered home a few years later by iShell, which simplified authoring to triviality: their inescapable graphical environment was enormously annoying for programmers, but their forums promptly filled up with baffled content creators who couldn't handle if statements, even 'graphical' ones.

    Aside from a few games, and their tech support Nazis, that's how I'll remember Director.

  11. no ide by Anonymous Coward · · Score: 1

    I'd just like to say, after having read the article description, that I have absolutely no idea what is going on here. Thank you.

    1. Re:no ide by trevc · · Score: 1
      Which doesn't matter because it's dead and gone.

      I'd just like to say, after having read the article description, that I have absolutely no idea what is going on here. Thank you.

  12. History Forgets.... by SJ · · Score: 1

    Long Live mTropolis!

  13. HyperCard by Anonymous Coward · · Score: 0

    Don't you be trash talking Hypercard. It was revolutionary for its time.