Google AMP Is Rolling Out For 1 Billion People In Asia-Pacific Region (meshrepublic.com)

meshrepublic shares a report: As per the latest announcement, Google AMP is rolling out for 1 billion people in Asia Pacific. Baidu and Sogou, which account for around 90% of the search market in China, made the announcement on the opening day of the first AMP developer conference which is taking place in New York. Also, Yahoo Japan will connect to AMP pages from their Search results. This will bring all the benefits of AMP to their 58m daily users in Japan. With the addition of these search giant's, means, a billion more people will be using Google Accelerated Mobile Pages. Per Google research, 70 percent of conventional mobile pages take seven to 10 seconds for visual page content to load. By comparison, AMP pages' load in less than one second, on average.

Comments

AMP?

[hcs_$reboot]

Is that supposed to be obvious?

Re:AMP?

[DontBeAMoran]

It may be in the blurb, but whoever wrote it doesn't know that you don't give the definition of an acronym after using it multiple times. It's supposed to follow the first mention in parenthesis, i.e. "As per the latest announcement, Google AMP (Accelerated Mobile Pages) is rolling out..."

Re:Interesting

[PolygamousRanchKid]

The most important question is if it uses Monster(tm) Tubes. Audiophiles really can hear the difference.

This is why the Internet was created as a "series of tubes" . . . it sounds better . . . much better that tubes wired in parallel.

AMP sucks!

[DatbeDank]

AMP is the most annoying new "feature" infesting the web. Half of the time, the pages don't load properly so i have to click through the link at the top to get directly to the page.

Instead of trying to make my mobile browsing experience better, why don't you deliver the damn content I asked for Google!.

AMP Good and Bad.

[140Mandak262Jamuna]

AMP is good in the sense, it forbids most of javascript and other gunk. AMP is a subset of full web standards. Sort of going back to the basics of HTML. In some sense it is separation of content from presentation, etc. Direct opposite of embrace-extend-extinguish, this is embrace-shrink-ignite! The AMP compatible pages live in your servers and non Google services can access it too. And a site can choose to have AMP compatible version as its only version. This could cut down the bloat. That much is good.

What is bad? The Google search results that use AMP content is accessible from Google URL. Mysite/AMP will become Google.com/Mysite/AMP. All the traffic will flow through google servers, allowing google to know even more about your browsing habits than it already does.

Google says AMP is not a page rank service, and AMP will not get special treatment. But most people won't believe it. And eventually AMP content would be considered more "trustworthy" and given higher weightage. Google has this issue of sites presenting one content to web crawlers and indexers and presenting different content to regular users. So it can decide to reduce weight for javascript heavy sites and increase weight for "plain" sites that can not play this trick easily. Ostensibly it is a persuasive argument, but it also benefits AMP pages over non-AMP pages.

AMP provides some light, Google approved API for serving Ad-content. If this AMP thing takes hold, Google will be controlling the access point of all ad-servers.

Anyway Mobile data speed in India is poor. I understand it is fantastic in Korea and Japan. Not sure about China. So this will make some impact in India at least.

Re:AMP Good and Bad.

[rmdingler]

Google says AMP is not a page rank service, and AMP will not get special treatment.

FTA: In past, we heard that AMP is not ranking signal. But your page speed is. If Google see two version of page, one AMP and one other, Google will show AMP version in result.

Although it reads like a poor Chinese to English conversion, the meaning is fairly clear.

Re:Ah, tubes

[OhSoLaMeow]

Dear Abby...

I think my wife is cheating on me. I am a working musician and, as you would expect, travel a lot. I have been noticing strange things happening when I get home. Her mobile phone rings and she steps outside to answer it or she says, "I'll call you back later". When I ask her who called she gets evasive.

Sometimes she goes out with friends but comes home late, getting dropped off around the corner and walking the rest of the way.

I once picked up the extension while she was on the phone and she got very angry.

A buddy of mine plays guitar in a band. He told me that my wife and some guy have been to his gigs. He wanted to borrow my guitar amp. That's when I got the idea to find out for myself what was really happening. I said "sure, you can use my amp but I want to hide behind it at the gig and see if she comes into the venue and who she comes in with". He agreed.

Saturday night came and I slipped behind my Marshall JCM800 half stack to get a good view. I could feel the heat coming off the back of the amp. It was at that moment, crouching down behind the amp, that I noticed that one of the tubes was not glowing as bright as the other three.

Is this something I can fix myself or do I need to take it to a technician?