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Windows 10 Is Just 'A Vehicle For Advertisements', Argues Tech Columnist (betanews.com)
A new editorial by BetaNews columnist Mark Wilson argues that Windows 10 isn't an operating system -- it's "a vehicle for ads". An anonymous reader quotes their report:
They appear in the Start menu, in the taskbar, in the Action Center, in Explorer, in the Ink Workspace, on the Lock Screen, in the Share tool, in the Windows Store and even in File Explorer.
Microsoft has lost its grip on what is acceptable, and even goes as far as pretending that these ads serve users more than the company -- "these are suggestions", "this is a promoted app", "we thought you'd like to know that Edge uses less battery than Chrome", "playable ads let you try out apps without installing". But if we're honest, the company is doing nothing more than abusing its position, using Windows 10 to promote its own tools and services, or those with which it has marketing arrangements.
The article suggests ads are part of the hidden price tag for the free downloads of Windows 10 that Microsoft offered last year (along with the telemetry and other user-tracking features). Their article has already received 357 comments, and concludes that the prevalence of ads in Windows 10 is "indefensible".
Microsoft has lost its grip on what is acceptable, and even goes as far as pretending that these ads serve users more than the company -- "these are suggestions", "this is a promoted app", "we thought you'd like to know that Edge uses less battery than Chrome", "playable ads let you try out apps without installing". But if we're honest, the company is doing nothing more than abusing its position, using Windows 10 to promote its own tools and services, or those with which it has marketing arrangements.
The article suggests ads are part of the hidden price tag for the free downloads of Windows 10 that Microsoft offered last year (along with the telemetry and other user-tracking features). Their article has already received 357 comments, and concludes that the prevalence of ads in Windows 10 is "indefensible".
Sounds like Google envy to me.
On the other hand, I don't actually recall seeing a lot of ads in my Windows 10 installation. Maybe Mark Wilson is just installing the wrong kind of software?
TFA is false and absurd! Windows 10 is not 'just' a vehicle for advertisements.
It also spies on you.
Microsoft has lost its grip on what is acceptable
I agree.
In fact, they lost the grip when they first shipped MS-DOS that was a decade behind other operating systems with its single tasking and lack of memory protection and small memory limits and being a decade late to the internet and subsequent security clusterfuck when legions of insecure machines finally got online. Culminating now with spyware and adware built right into the OS itself. That does not even talk about their unacceptable business practices and abusing their monopoly to damage open standards and hold back personal computing. This is a company of foul colour.
There is a simple solution for all of these problems. Do not use their OS, if you find it unacceptable. It is unacceptable to me, so I don't use it. Problem solved.
I remember when it was the Dells and Gateways of the world who were so desperate to scrape any profit out of their razor-thin margins that they'd load their machines up with this shit.
You get what you pay for.
-jcr
The only title of honor that a tyrant can grant is "Enemy of the State."
The worst part of Windows 10 is the telemetry stuff along with dial home crap.
I don't know if this is a region thing or because I extensively thrawled configuration options, but I don't have any ads whatsoever on my Windows 10.
But Microsoft needs to change direction on this urgently. Fire everyone involved with these hamfisted stupid decisions before they completely ruin the reputation of an OS that otherwise would be just fine.
Ridiculous unacceptable stuff like the completely unethical forced upgrade strategy, all this crap about not being able to fully opt out of telemetry and dial home stuff, and now the ads everywhere where it does not belong. Hell, not even Chromecast would put ads on places like file manager, task bar and notification area. No sane OS ever would. This is pop-up ads with malware infected Flash stuff level.
The worst part of it all is that aside from those, Windows 10 is actually a good OS. But whoever is dictating to shove so much unacceptable crap in it is risking not only to make this the worst most scummy OS in history, but also to completely ruin Windows and Microsoft's reputation. I know there are plenty of Microsoft and Windows haters here on slashdot, but whether you like it or not, plenty of people still use and like Windows. Now, stuff like BSoD, malware and virus can be acceptable to a point from a technical standpoint. Vista and Me had a whole lot of problems making them some of the most hated versions of the OS, but those problems are in a whole category apart from Windows 10 problems.
All of the major problems in Windows 10 are not only intentional, they serve no other purpose than profiting from users. They have no other practical purpose than making money out of the misery, irritation, poor perception and degradation of user experience. It's like Microsoft is purposedly putting a BSoD scheme on the OS to take money from users. It's unethical, unacceptable and indefensible. It's abuse of power and they know it.
A freaking scummy practice that I would've expected from some freemium mobile app coming from some unknown chinese developer willing to make a quick buck, not an OS used by a huge ammount of professionals in business settings. What value has the Windows name for Microsoft to risk making it look this bad just to profit some more from users? If things continue this way, I dunno why a huge number of users would risk going for a Windows 11 or so. It puts a whole host of things that Microsoft invested truckloads a money at risk. Should I even consider going for a Microsoft backed Augmented or Mixed reality device if it's expected from the company to shove intrusive ads and turn their hardware into spying devices? Should I buy a console system that will try to harvest all the money the company can from me? Should I buy into this Continuum concept of one device for everything if this device is expected to keep pestering me with ads and sending my data back for whatever purpose? F that shit.
Dear 21st Century Society,
So, Windows 10 is nothing more than a "vehicle for ads", riddled with telemetry that spies on you? That's funny, I thought that was exactly what the fuck you turned the entire internet into.
You love your always-on listening devices in your home. You love your telemetry-riddled smart phones, smart cars, and IoT. You love your "free" products and services, and your addiction to social media narcissism. A EULA never stopped you from clicking "I Agree", and you don't care about your entire online identity being bought and sold.
You're proud to let the world know everything about you because you don't give a shit about security or privacy anymore. You haven't for years.
Anyone who assumes otherwise at this point is an idiot. I don't give a shit how many comments show up in some "revealing" article. Nothing will change. If Wikileaks and Edward Snowden couldn't change public perception, you can bet your ass Microsoft won't either.
But ... but ... you can now resize the cmd window by dragging the window border! Isn't that amazing?!
I'm not complaining. I switched from DOS/Windows to Linux in 1999. But in my experience, most people don't want to hear about alternatives. Sometimes when they see my X terminals they say I must be some kind of a hacker, so I guess the whole Linux thing is somehow intimidating. As if that's the only way to use Linux, but I guess people are used to one single OS looking exactly alike on different users' machines.
It's basically the same Stockholm syndrome you see in failed relationships. People fear stepping out of the familiar territory, even if it would be better for them in the long run. Complaining about Windows or your spouse to your friends or cow-orkers is a shared experience.
Escher was the first MC and Giger invented the HR department.
I want Candy Crush gone from my Win10 box. I have no interest in it. Apparently all of my clients feel the same.
But
It JUST. WON'T. DIE!
Worse, folks don't seem to associate that if they right-click and Uninstall, that next 10 minutes of slow internet/computer is thanks to background file transfer/install of Windows putting the crapware back on. They do it over and overand over in defiant hope it will magically disappear, under the mistaken impression they've done something wrong. (Along with Paid Wi-Fi, Minecraft, Twitter, etc)
Whatever happened to the old skool idea that the USER controlled the computer? Where, oh, where is Tron when we need him most??
Scott
"Hokey religions and ancient weapons are no match for a good blaster at your side, kid."
If they wanted, nVidia could write a Linux driver installer that showed you ads. The Linux install base is so small it's not worth it to them.
Your package manager isn't magic, and it only works because nVidia packages their drivers for simplicity. So check your smug.
I just knew tat someone would make the installed user base argument. So we should all install Windows 10 so we can see those ads because..... better! More users! Famous cigarettes!
Most of us hate ads, don't want ads, do anything we can do to block ads. You tout it as a mark of how "popular" Windows is, like extolling the virtues of a Toyota Corolla or Trabant over cars that sell less, like a Corvette or a Tesla.
The shepherds did so well protecting the flock that the sheep no longer believed that wolves existed.
Now, if it's one of those "free" upgrade installs to Windows 10, I guess that I'm OK with that. Anyone with half a brain should know by now that nothing that Microsoft makes is truly free.
It's not Okay even then. People should have everything spelled out to them upfront. Donations are completely voluntary in my Linux distros, but I don't get served ads if I don't contribute.
The shepherds did so well protecting the flock that the sheep no longer believed that wolves existed.