Google To Revamp Policies, Hire Staff After UK Ad Scandal (reuters.com)
Google vowed on Tuesday to police its websites better by ramping up staff numbers and overhauling its policies after several companies deserted the internet giant for failing to keep their adverts off hate-filled videos. From a report on Reuters: Google has found itself at the center of a British storm in recent days after major companies from supermarkets to banks and consumer groups pulled their adverts from its YouTube site after they appeared alongside videos carrying homophobic and anti-Semitic messages. Alphabet's Google launched a review of the problem on Friday, apologized on Monday and said on Tuesday it had revamped its policies to give advertisers more control.
To get them to pay some UK taxes, by just using DuckDuckGo or even Google via the DuckDuckGo !g option. It's amazing how quickly they folded when cash was at stake. As Bobbie Dylan said 'Money doesn't talk, it swears'.
On y va, qui mal y pense!
I thought "no publicity is bad publicity - just make sure they spell the name correctly!" I wish these manipulat^H advertising people would settle on a consistent position.
Besides .. Youtube has ads?? Does anyone here on Slashdot view it without a good ad blocker?
Surely people know that google inserts ads to videos and can't watch them all? Would it be a scandal if someone wrote racist graffiti on a bill-board? Would the bill-board provider be responsible?
Much ado about nothing.
This is the usual case of British people going out of their way to be butthurt about something.
So whats the deal? Stop hating on racists!
They are probably complaining because the ads are supposed to be targeted to the user watching the video. So when there is a pairing like the screen shot from here -- http://www.theregister.co.uk/2... it looks like Google thinks that Guardian readers are generally interested in Islamic propaganda.
Funny how quickly Schmoogle jump when their only real cash cow is under threat.
I had a dream, bright and carefree, but now there's doubt and gravity
I will take /. as an example. It loads ads of different size and loads them in two times and so slow that I often click on an add by accident. No, I am unable to install an adblocker. Yes, I know it is stupid my company allows me to surf /. and does not block ads, but why would they? This leads me to my second point.
When there are ads with some hacking in it, websites say they are not responsible. I think they should be. I am not saying that the ad syndicates should not be responsible. I say that if you host content YOU should be responsible as well. And that will include using an Iframe that pulls content from an unknown source.
Don't fight for your country, if your country does not fight for you.
Don't get me wrong, I'm in no way trying to defend insanity. But I somehow have that hunch that it won't be limited to anti-semitic or homophobic messages. I hope I'm wrong, but I could well foresee that we'll soon see the same happening to anything that a loud and vocal group considers "bad speech".
Basically the message is, if you want to monetize your videos, make videos of cute cats. Or, wait, is that caninophobic?
We used to have a Bill of Rights. Now, with the rights gone, all we have left is the bill.
I suppose it would help if there was only one ad person for a consistent position to have a chance. This would by no means be any guarantee, however.
In Britain, apparently quoting the Bible can get you locked up for a hte crime. Even if (like me) you think that the Bible is a bunch of hooey, that's not the way free societies ought to function.
So, sure, Google needs to conform to British cultural norms if they want to do business there. But a good deal of skepticism is in order whether this actually about "hate-filled videos" or simply bizarre British preferences. That is, US media shouldn't just repeat such statements without qualification because the term "hate-filled" seems to mean something very different over there.
This is probably a function of the age of corporate executives, i.e., older folks who don't actually browse the web very much. Advertising around unmoderated comment sections is like placing ads in bathroom stalls. It's done, and it can be done successfully, but generally for local businesses and only in certain categories.
Proud member of the Weirdo-American community.
I'm confused. Are people writing angry letters to these companies because of where their ads appeared?
It would never occur to me to associate an advertisement(or the company whose product is being advertised) I see on a YouTube video with the content of that video except in a purely market-driven sense. e.g. I'm watching a video of someone driving a sports car and I see sports car ads.
Do people think that the advertisers pick & choose the specific videos where their ads are going to appear?
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