18 To 24-Year-Olds Are Hitting the Big Screen at Lower Rates (fastcompany.com)

An anonymous reader shares a report: For data and movie geeks, the MPAA's latest "Theatrical Market Statistics" report is a wealth of information about the health of the movie business. The big picture: 246 million people went to the movies in the United States and Canada last year, a 2% increase from the year before. But dig into the trends and things start to get a little more interesting. For instance, looking at per capita attendance broken down by age group shows 18- to 24-year-olds are hitting the big screen at lower rates than they were in 2012, although they saw an uptick last year.

Comments

It's the economy stupid

[jsepeta]

Movies cost $30-$40 to see with popcorn and a drink, and millenials are broke. Until theatres stop charging astronomical fees, people will prefer to watch movies at home.