That Game on Your Phone May Be Tracking What You're Watching on TV (nytimes.com)
Rick Zeman writes: The New York Times (may be paywalled) has an article describing how some apps track TV and movie viewing even when the loaded app isn't currently active. These seemingly innocuous games, geared towards both adults and children work by "using a smartphone's microphone. For instance, Alphonso's software can detail what people watch by identifying audio signals in TV ads and shows, sometimes even matching that information with the places people visit and the movies they see. The information can then be used to target ads more precisely...." While these apps, mostly available on Google play, with some available on the Apple Store, do offer an opt opt, it's not clear when consumers see "permission for microphone access for ads," it may not be clear to a user that, "Oh, this means it's going to be listening to what I do all the time to see if I'm watching 'Monday Night Football."'
One advertising executive summarizes thusly: "It's not what's legal. It is what's not creepy."
One advertising executive summarizes thusly: "It's not what's legal. It is what's not creepy."
Early in the personal computing revolution, consumer computing devices answered to their owners, and life was good.
In the intervening decades via millions of separate choices made by billions of separate mindless consumers, people have voted en-masse to give control of their computing devices to multinational companies, and any data-broker who wants it. They voted to disempower themselves, and give that power to surveillance capitalism companies, even when there were other good choices. They drove the good choices out of the market.
That inevitably means that control will not be used for their benefit. Modern computing is a clusterfuck because too few people chose wisely, and too many chose unwisely. The unwise dictated the market, because they were numerous. The wise are swept along against their will, struggling to avoid the worst of the stupidity.
The sheep have done everything in their power to steer the flock towards the looming precipice.
First rule: don't install any apps that you don't have a strong need to install, and particularly avoid games.
Second rule: don't install games.
Third rule: install and use a firewall to prevent any app from communicating to the internet, unless internet access is needed for the app's primary purpose and you really can't live without it.
Fourth rule: marketers are evil scum, and are getting more evil and scummier as time goes on.
Fifth rule: don't install games
These things are also, presumably, chewing up your internet usage for some purpose that you have not agreed to. Likewise a running app will use processor and thus run your battery down. Both of these cost you in one way for another; the cost is part of the app writer's gain (when they sell the information, whatever) - so you are paying for part of their profit -- all without you knowing!
This falls fair & square in the area of computer misuse.
Just read all the dark Science Fiction story out there and you'll see that they come true while we are diverting further and further away from the bright future depicted in Star Trek and similar.
Max Headroom, 1984, Brave New World, THX1138, Soylent Green, Fahrenheit 451, Do Androids Dream of Electric Sheep, The Running Man, Neuromancer, Logan's Run, The Dispossessed, Altered Carbon, A Clockwork Orange, Earthworks (Aldiss), The Wasp Factory, Darwin's Radio, The Stars My Destination, Memoirs Found in a Bathtub (Lem), After the Flood (P.C Jersild), The Trial (Kafka), Hyperion (Dan Simmons) to mention a few that are more or less dark.
Trivia: I did meet P.C. Jersild once when he had lost the book he was working on due to a computer malfunction, I was able to recover it.
If builders built buildings the way programmers wrote programs, then the first woodpecker would destroy civilization.