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Facebook Really Wants You To Come Back (bloomberg.com)

An anonymous reader writes: The social network is getting aggressive with people who don't log in often, working to keep up its engagement numbers, Bloomberg reports. Sample this for instance: It's been about a year since Rishi Gorantala deleted the Facebook app from his phone, and the company has only gotten more aggressive in its emails to win him back. The social network started out by alerting him every few days about friends that had posted photos or made comments -- each time inviting him to click a link and view the activity on Facebook. He rarely did. Then, about once a week in September, he started to get prompts from a Facebook security customer-service address. "It looks like you're having trouble logging into Facebook," the emails would say. "Just click the button below and we'll log you in. If you weren't trying to log in, let us know." He wasn't trying. But he doesn't think anybody else was, either. "The content of mail they send is essentially trying to trick you," said Gorantala, 35, who lives in Chile. "Like someone tried to access my account so I should go and log in."

10 of 243 comments (clear)

  1. Die, Facebook, die, die, die. by Rick+Schumann · · Score: 5, Insightful

    Maybe we get lucky and this is foreshadowing of the beginning of the end for Facebook? :-)

    1. Re:Die, Facebook, die, die, die. by Darinbob · · Score: 4, Insightful

      Not being on Facebook is in itself evidence that you may be a space alien or a conspiracy theorist.

  2. It took me 2 years to get off Facebook by Anonymous Coward · · Score: 5, Insightful

    Yes, 2 years to get off FB and finally stop receiving their junk emails. Get a life by getting off FB.

  3. Delete your account by rl117 · · Score: 5, Insightful

    I got one of these last year. It was a good reminder to log in and completely delete my account for good, after not using it for several years. I did the same for Google+ just last week. I came to the realisation that while superficially convenient, they weren't adding much value to my life and were in many respects a net negative. Facebook in particular had become a cesspool of irrelevant time-wasting nonsense. Finally deleting them all felt quite liberating. Like I'm no longer being spied on by super creepy people, though I'm sure they'll still try their best to track me.

  4. Re:Unlikely by Anonymous Coward · · Score: 0, Insightful

    Wow.
    Really bitter the hag didn't get elected, aren't we?

  5. There's more to it than that. by waspleg · · Score: 5, Insightful

    This is an NSA/CIA/FBI/ETC wet dream for spying (on Americans and otherwise). I'm sure Facebook has deep in roads with the gov't.

    I remember the old Onion article calling Zuckerberg CIA agent of the year many years ago. It's supposed to be satire but ...

  6. Re:Unlikely by jwhyche · · Score: 4, Insightful

    How about 'kiss my ass?"

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    I read at +2. If your post doesn't reach that level I will not see or respond to it.
  7. Re:Unlikely by DontBeAMoran · · Score: 4, Insightful

    Just because someone thinks Trump is a fraud or a joke doesn't mean he approves of Clinton.

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    #DeleteFacebook
  8. Re:Unlikely by tbannist · · Score: 3, Insightful

    Companies the size of Facebook that really get into trouble whine at governments to bail them out.

    So a government bail out is the reason that MySpace is the vibrant, innovative company that it is today?

    Perhaps my memory is slipping, but while I remember banks and manufacturing (especially car and plane manufacturing) getting bail outs, I don't remember any tech companies ever getting a government bail out...

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    Fanatically anti-fanatical
  9. Re:Nice try ivan by Anonymous Coward · · Score: 4, Insightful

    Less successful in everything?

    Well, my wife loves me and likes spending time with me.

    I've never been divorced.

    I've never been disliked by the majority of my fellow countrymen

    I have genuine friends

    Sure he has more money, fame, and duped a bunch of people into voting for him. So if those are the things which are most important to you in this life...well that sounds like a pretty shitty life to me compared to genuine friendships and the love of a spouse.