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As Sony CEO Kaz Hirai Steps Down, the Future of Some Products Is In Question (arstechnica.com)

After six years with the company, Sony CEO Kaz Hirai will step down from his post on April 1, 2018. He will remain with the company as chairman, and the CEO seat will be filled by current CFO Kenichiro Yoshida. Samuel Axon reports via Ars Technica of the reputation his successor has built for making touch cuts to get back in the black: Hirai is perhaps best known to the general public for his role in the PlayStation business, which is where the majority of his background with the company lies. He was involved in developing the PlayStation's software lineup in the late '90s, and Hirai famously unveiled the PlayStation 3 before he became CEO. That unveiling might better be described as infamous: he announced the console's launch models at the extremely steep prices of $499 and $599, leading to shock and ire in the gaming community. The cheaper of those two was almost a non-starter, lacking Wi-Fi and adequate hard drive storage. That memorable blunder aside, investors in Sony have enjoyed significant gains in the six years since Hirai became CEO -- though the company has only been regaining partial ground since it fell a long way from its peak back in 2000. He has kept Sony's efforts diversified across several markets and products, from computers to Hollywood movies.

But much of the company's success under Hirai can be attributed to two things: the PlayStation division (whose profits rose by 70 percent over the holidays) and image sensors that Sony produces and sells to other companies for inclusion in various devices. Other divisions, like mobile, were de-emphasized as Hirai and Yoshida worked together to get Sony's house in order. [...] In other words, Yoshida made his mark on Sony by helping Hirai make tough calls to make major cuts to get the company on the right track. That effort is ongoing, so expect continuing changes with regards to both Sony's tech and entertainment products.

33 comments

  1. will they be cutting the rootkit division? by OutOnARock · · Score: 5, Insightful

    and possibly the "we have to always have our own format" department?

  2. Sounds like a bunch of bullshit to me by Anonymous Coward · · Score: 0

    whereâ(TM)s the ICO

  3. touch cuts ? by Anonymous Coward · · Score: 0

    what will dat do exactly?

  4. Insurance brings in a lot of money by Anonymous Coward · · Score: 0

    Sony also makes a lot of money in the insurance markets. Funny to think that the alarm clock you turn off each day was made by the same company your life insurance policy is through.

    (http://www.nytimes.com/2013/05/28/business/global/sonys-bread-and-butter-its-not-electronics.html)

  5. Since you took the headline from my article by Anonymous Coward · · Score: 0, Offtopic

    verbatim, from Arstechnica, maybe you should attribute the headline to that site?

    That just seems like a professional courtesy? No?

    As Sony CEO Kaz Hirai steps down, the future of some products is in question

    1. Re: Since you took the headline from my article by Anonymous Coward · · Score: 0

      Why is this moderated to -1? It is valid question since the summary is a cut and paste of the first part of the article.

    2. Re: Since you took the headline from my article by Shogun37 · · Score: 1

      Because you pointed out that Slashdot has no editors, just copy pasters.

  6. Re:Abortion is MURDER by Anonymous Coward · · Score: 0

    Lol.

    The Gay Ngig3r Post was untouched, but this post got -1.

    That really exposes the moral character of the computer people when racism is bad but killing innocent babies in the uterus is OK!

  7. Re: Abortion is MURDER by Anonymous Coward · · Score: 0

    If their was a god I doubt he would be blessing sick fucks like spew diatribes like the above.

  8. Re:Abortion is MURDER by Anonymous Coward · · Score: 0

    racists are bad, but sick religious delusions arseholes are exponentially worse.

  9. FIVE HUNDRED AND NINETY NINE U.S. DOLLARS by Anonymous Coward · · Score: 0

    FIVE HUNDRED AND NINETY NINE U.S. DOLLARS
    RIDGE RACER! RRRRIIIIIIIDGE RACERRRRRRRR!!!
    GIANT ENEMY CRAB
    ATTACK HIS WEAK POINT FOR MASSIVE DAMAGE

    filter error don't use so many caps filter error don't use so many caps filter error don't use so many caps filter error don't use so many caps filter error don't use so many caps filter error don't use so many caps

    1. Re:FIVE HUNDRED AND NINETY NINE U.S. DOLLARS by Anonymous Coward · · Score: 0

      You forgot the greatest video game feature ever:

      REAL TIME WEAPON CHANGE

  10. He was such a good boy. by Gravis+Zero · · Score: 1

    Word got out that the all the AIBO2 dogbots are being put down and PETA is more pissed off and confused than usual. ;)

    --
    Anons need not reply. Questions end with a question mark.
  11. Sony Financial by Anonymous Coward · · Score: 0

    No mention of Sony Financial which is one of the biggest money makers for the company. Yeah we've never heard of it in the West but in the East it's significant. It's their second largest business by revenue.

    https://www.statista.com/statistics/297533/sony-sales-worldwide-by-business-segment/

    https://www.sonyfh.co.jp/index_en.html

    1. Re:Sony Financial by gravewax · · Score: 1

      financials are boring, much better to focus on the least significant part of the company, PlayStation.

  12. Will they still be selling that stupid piece of by Megahard · · Score: 2
    --
    I eat only the real part of complex carbohydrates.
  13. Re: will they be cutting the rootkit division? GNA by Anonymous Coward · · Score: 0

    Isn't it great that Slashdot editors have time to post plenty of pro-leftist stories that are irrelevant to tech, but don't have the time to keep obvious spam like this off the site?

  14. Sony still around? by Anonymous Coward · · Score: 0

    I thought they went out of business when cassette tapes demand dropped.

    1. Re:Sony still around? by freeze128 · · Score: 1

      They still get plenty of product placement in modern movies: See the new Blade Runner movie.

  15. Re:Abortion is MURDER by Anonymous Coward · · Score: 0

    That's because those with mod points were busy flagging that post rather than modding it.

  16. It's got Sony guts by jessepdx · · Score: 1

    No no no, Sony guts!

  17. Re:will they be cutting the rootkit division? GNAA by Alalalalalalalalalal · · Score: 1

    You are promoting SODOMY and SO WILL BE DESTROYED.

    Please post your address here so that we can VISIT AND DESTROY YOU, INFIDEL!

  18. Re:will they be cutting the rootkit division? GNAA by Anonymous Coward · · Score: 0

    143 Rolloffle Avenue
    Tarzana, California 91356

    COME GET SOME!

  19. It's not a trick! by nospam007 · · Score: 1

    But my new stuff won't also not be a Sony.

  20. CFO huh? by Anonymous Coward · · Score: 0

    That's just what they need, a financial guy running the company.

    1. Re:CFO huh? by Anonymous Coward · · Score: 0

      Yep, nobody will improve corporate morale and innovation more than a bean counter in charge. When they start saving pennies from cable lengths and other hardware qualities, also the customers will be so much happier.

  21. Weaboos are everywhere by Anonymous Coward · · Score: 0

    Even the Sony CEO has a Japanese name now.

  22. This is Sony by Anonymous Coward · · Score: 0

    Don't you mean "what will minidisc do exactly"?

  23. "rmaking touch cuts" by Anonymous Coward · · Score: 0

    I presume that "touch" should be "tough".