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YouTube Red is Having an Identity Crisis (digiday.com)
During an onstage conversation at Recode's Code Media this week, YouTube CEO Susan Wojcicki called YouTube Red a music streaming service -- first time any executive from the company has referred to YouTube Red as foremost a music service. From a report: This differs from comments that other YouTube executives have made in the past, including YouTube's head of global content Susanne Daniels, who last year described YouTube Red as a premium subscription streaming service that offers Hollywood-quality shows and movies.
Launched in October 2015, YouTube Red has always been positioned by YouTube as three services in one: It offers ad-free access to all of YouTube; it's a music streaming service that also gives access to Google Play Music; and it's consistently releasing original movies and TV shows, starring Hollywood talent and homegrown stars that users already subscribe to. Two years later, this has created somewhat of an identity crisis for the streaming service. As Wojcicki said in her interview, she sees YouTube Red as a music service. And she does not expect to spend billions of dollars on content to effectively compete with Netflix, Hulu, Amazon and others.
Launched in October 2015, YouTube Red has always been positioned by YouTube as three services in one: It offers ad-free access to all of YouTube; it's a music streaming service that also gives access to Google Play Music; and it's consistently releasing original movies and TV shows, starring Hollywood talent and homegrown stars that users already subscribe to. Two years later, this has created somewhat of an identity crisis for the streaming service. As Wojcicki said in her interview, she sees YouTube Red as a music service. And she does not expect to spend billions of dollars on content to effectively compete with Netflix, Hulu, Amazon and others.
YouTube Red is an ad removal service. You can watch YouTube, or you can pay and watch YouTube without the ads.
I should use this sig to advertise my book ISBN-13 : 978-1501515132.
I have YT:Red is because I subscribe to google music streaming. That's it. I wouldn't pay for it otherwise. I also suspect that this is the case for the vast majority of people who have the service.
Which means, yes, YT:Red is indeed a music service.
I'm not seeing how naming YouTube Red was at all a good idea given it's domain neighbors.
Slashdot's rate-of-post filter: Preventing you from posting too many great ideas at once.
The YouTube app userbase has asked for years for background playback, and there were even Xposed modules to enable that, but then Google decided that they could get $120/yr for this feature by bundling it with other stuff nobody seemed to want. It might just be the most expensive 'pro' upgrade in the App Store.
Imagine the total worldwide energy savings from everybody who doesn't have it not leaving their screens on just to listen to YouTube. Google may say they're green with solar panels and carbon credit swapping, but where the rubber meets the road they don't put their money where their PR is.
My God, it's Full of Source!
OUTSIDE_IP=$(dig +short my.ip @outsideip.net)